DIGITAL DETAILS
Gives an advertiser 100% share of voice on the first page of WHAS11.com
What is a HOMEPAGE TAKEOVER
This program airing from 9-10am weekdays allows our advertisers to go into storytelling mode with long-form interview segements.
What is Great Day LIVE!
Let's us know our market share each month.
What is Miller-Kaplan/X-Ray?
What is the TEGNA Unified Dashboard?
"Can I get these spots for half price?"
What is DRAWBACK?
A 15-second version of your clients TV spot played prior to a piece of video content.
What is Pre-roll?
This person is our newest member of the Weather Impact team.
Who is Mallory Schnell?
A resource for finding co-op dollars for many categories.
What is AdMall?
How to get the latest sales materials for Total TV.
What is the TEGNA Library?
WHAT IS SKEPTICISM?
If we're creating display ads for a client, what resources do we need to feed Media Ferry at a basic level?
3 copy points & 3 photos
This is the main athletic conference carried on ABC Networks (including WHAS11).
What is the SEC?
A critical tool for keeping records of pitched and pending business, communication with clients, and storing documents related to accounts.
What is Matrix?
How to request GDL segments or commercial production.
What is Smartsheet?
What is DRAWBACK?
This solution allows us to further reach previously exposed households on devices other than their TV.
What is OTT retargeting?
This Prime-Time show recently wrapped its 33rd "season" on ABC.
What is Dancing With The Stars?
The daily-use tool for tracking billing and inventory (and many other things!).
What is Wide Orbit?
How to know how many spots are left in a Monday Night Football game?
What is the Inventory Report in Wide Orbit?
What is MISUNDERSTANDING?
This solution allows us to show advertisers how many additional households they've reached by using a Total TV strategy.
What is Reach Extension Attribution.
Airs Sunday mornings at 9am.
This Week.
How to find case studies to show results of past campaigns to your clients?
What is TEGNA Library?
"Sorry, I only buy the number one station".
What is MISUNDERSTANDING?