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What are the methods and results of Caldini's Lowballing study?
First year university students were asked if they would volunteer to be in a study on cognition, they were to meet at 7.00am. Only 24% agreed to do this.
In the second group they were asked the same favour, but were not told the time. This time 56% agreed. After they had agreed they were told the time would be 7.00am. 100% of them remained in the study and 95% turned up on the actual day.