Creative
Which Format is absolutely required?
True or False?
Clients can mention hiring as long as its a hiring event.
FALSE we cannot mention hiring at all. We also cannot advertise hiring events.
True or false?
On Glassdoor led cases, we reach out to the account team via email in Salesforce?
False - we tag them within the chatter.
How do we reach out to Indeed reps?
Through email in Salesforce using the Display Ops alias
What does IO stand for?
Which Format cannot run an image without text?
Format 2 - Must have brand text and CTA
Clients are free to use their Indeed Profile as a landing page however, there is 1 tab that is absolutely forbidden. Which tab can they not use?
Their jobs tab!
True or false?
The client is breaking their budget into 3 campaigns with different targeting. does this require a burst doc?
Yes - If your EBA campaign entails multiple targeting, creative or URLs, or if they are looking to utilize their budget intermittently throughout a period of time, we will require the Burst Doc to be returned to us.
How do you attach the advertiser to an Indeed Case in Salesforce?
You must map the account
What does CTA stand for?
Call to Action
Brand Text 95 characters, CTA 30 characters
Can App-based companies or gig-based companies Advertise EBA?
Yes - They may only advertise for their corporate business operations using the appropriate targeting profiles.
True or False -
I've been working with the CSM on this case the whole time. There's no need to tag the rep since they haven't been responsive.
False - Both account team members must be tagged in all communication.
Your mapping request was denied due to the ownership of the account. Why would mapping for an indeed-led case get rejected due to rep ownership?
Glassdoor-owned accounts cannot be booked as Indeed-led cases.
What does NPS stand for?
New Product Sale
Which Format is a Company Spotlight?
Format 3
True or False
An image can be blurry as long as the text remains legible
False - Poor quality images will fail Trust & Safety
Do Glassdoor-led deals have PO numbers?
Yes - Presently, they will be in the Display Details of cases that have accounts that require PO numbers
Where can you find the PO number on an Indeed Case?
The inventory check
What does ROW stand for?
Rest of World
How many Brand Spotlights can we append on a campaign?
up to 5!
True or False?
We cannot mention job roles at all.
False, we can mention generic job roles for example, "Tech Careers"
The account team forwards you a client email within your personal email. Do you continue to work with the account team and client via email?
No - You move communication back to Salesforce and notify the account team that we must keep comms within Salesforce to ensure visibility for the whole team
The account team on an Indeed-led case asks us to provide creative options for them. Do we send over menu-style creative?
No, we do not provide creative assets for Indeed-led campaigns at this time.
What does SFDC Stand for?
Salesforce