A systematic decision-making process regarding the physical movement and transfer of ownership of goods and services from producers to consumers.
Distribution Planning
100
The process of buying or handling merchandise and subsequently reselling it to organizational users, other like companies or retaiers.
Wholesaling
100
In order to gain control of a channel of distribution or to foster cooperation among its members, a firm develops a planned "______ _______ ______"
Integrated Marketing System
100
A system that ensures continuous flow of needed goods by matching the quantity of goods in inventory to sales demand so that neither too little nor too much stock is carried.
Inventory Management
100
What is RFID?
Give an example.
Radio Frequency Identification.
200
Manufacturer to consumer, as a channel would be considered "______".
Direct
200
Name two of the four influences on channel selection given in the text.
Production Characteristics
Competition
Company Resources
Intensity of Distribution
200
Name two of the three types of vertical marketing systems
Administered VMS
Contractual VMS
Corporate VMS
200
A system that reduces inventory on hand by ordering small quantities frequently.
Just-In-Time (JIT) Inventory System
200
Give an example of a company who it multi-channeling.
Any company using different types of intermediaries at the same level in the channel. Car manufacturers who sell through third party websites.
300
In a "______ ______" the manufacturer usually maintains more control of the marketing effort.
Items that are not available when a customers order is received.
Stockout
300
The grouping of individual items into an economical shipping quantity that is sealed in a protective container for intermodal transportation to a final customer.
Containerization
300
All the functions and activities related to the transfer of goods and services from one business to another or from a business to a consumer.
What is Distribution
400
Give an example of an indirect channel
What is the distribution channel for most small consumer goods.
400
What are the three intensities of distribution in order beginning with the least intensive.
Exclusive Distribution
Selective Distribution
Intensive Distribution
400
In the Canadian hotel business. Choice Hotels operates: Comfort Inn, Comfort Suites, Quality Inn, Sleep Inn, Clarion, Rodeway Inn, and Econolodge. This is example of a(an) " ________ _______ _________"
Horizontal Marketing System
400
A system in which the entire load of a truck trailer is placed in a rail flatcar for movement from one place to another.
Piggybacking.
400
The electronic integration of information among members of the supply chain to facilitate efficient production and delivery of goods to consumers.
Supply Chain Management (SCM)
500
A. A(An) "__________" offers producers the advantage of being able to name goods and services readily available to target markets.
B. A(An) " _______ _______"is a long channel, one in which goods are moved through a series of intermediaries. before reaching the final consumer.
a. Intermediary
b. Indirect Channel
500
A) A leader that integrates and coordinates the objectives and policies of all other members of the channel.
B) Provide an example.
a) Channel Captain
b) WalMart ect.
500
A retail cooperative, a voluntary chain, and a franchise agreement are all examples of:
A Contractual VMS
500
A) The most efficient mode of transporting bulky items over long distances.
B) Commonly carry expensive items that can absorb the high freight costs.
C) Used to make small shipments over short distances.
D) Moving goods by ocean tankers and inland freighters.
E) An invisible distribution system that will continue to grow and play a larger role in delivering goods and services.
a) Rail
b) Air
c) Truck
d) Waterways (Water)
e) The Internet
500
An exchange of information by agreed standards, from one computer application to another by electronic means with a minimum of human interaction.