Business Basics
Marketing
Finance/Accounting
Operations/Supply Chain
Management
100

What do you call the money a business earns from selling products or services?

What is revenue?

100

What term refers to the group of consumers a business wants to reach?

What is target market?

100

What do you call money owed to a company by customers?

What are accounts receivable?

100

What is the movement of goods from suppliers to manufacturers to distributors to customers called?

What is supply chain?

100

What term describes the ability to influence others toward achieving goals?

What is leadership?

200

What do you call costs that stay the same regardless of production levels?

What are fixed costs?

200

What type of promotion involves spending money to display ads on social media platforms?

What is paid advertising?

200

What financial document shows what a company owns and owes at a specific point in time?

What is balance sheet?

200

What performance measure tracks how efficiently a company uses its resources to produce output?

What is productivity?

200

What theory suggests employees are motivated by needs such as esteem and self-actualization?

What is Maslow's Hierarchy of Needs?

300

What type of business is owned by one person and is the simplest to form?

What is sole proprietorship?

300

What measure tracks how familiar consumers are with a brand?

What is brand awareness?

300

What accounting principle requires expenses to be recorded in the same period as the revenues they generate?

What is the matching principle?

300

What operations strategy focuses on minimizing waste and maximizing efficiency?

What is lean production?

300

What framework evaluates a firm’s internal strengths through resources that are Valuable, Rare, Inimitable, and Organized?

What is VRIO framework?

400

What concept describes the benefit a firm gains by producing a larger quantity of output at a lower average cost?

What are economies of scale?

400

What strategy involves dividing a market into distinct groups based on characteristics?

What is market segmentation?

400

What term refers to the gradual decrease in value of a tangible asset?

What is depreciation?

400

What term describes outsourcing production to another country to reduce costs?

What is offshoring?

400

What does the acronym PESTLE stand for?

What is political, economic, social, technological, legal, and environmental?

500

What business concept evaluates whether a company can generate long-term value while managing financial, social, and environmental risks?

What is sustainability/triple bottom line?

500

What pricing strategy involves setting a high price when a product is new and lowering it over time?

What is price skimming?

500

What measure shows how efficiently a company uses its assets to generate profit?

What is return on assets (ROA)?

500

What inventory method assumes the oldest inventory is sold first?

What is FIFO (first in, first out)?

500

What leadership style involves making decisions without employee input?

What is autocratic leadership?

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