Business Basics
Ticker symbols
Brand Logos
Business Acronyms
DSP Terms
200

This document outlines a company’s goals, strategies, and the steps it will take to achieve them.

What is a business plan? 

200

This multinational retail corporation uses the ticker symbol “WMT”

What is Walmart?

200

This logo features a fictional aquatic creature with two tails.

What is Starbucks?

200

A strategic planning tool that evaluates internal and external factors affecting a business.

What is Strengths, Weaknesses, Opportunities, and Threats (SWOT)?

200

This term refers to the highest tier of the Chapter Management Program in DSP. 

What is Chapter of Excellence?

400

The process of creating and delivering a product or service to satisfy customer demand is known as this.

What is marketing?

400

This major airline headquartered in Texas uses the ticker symbol, “AAL”

What is American Airline?

400

This logo is based on a black and white animal which also made budgeting and printing cheaper.

What is the World Wildlife Fund (WWF)?

400

In accounting, this set of standard rules and principles govern financial reporting in the U.S.

What is Generally Accepted Accounting Principles (GAAP)?

400

The name of Delta Sigma Pi's charitable organization, which financially supports educational and charitable programs that enable members to achieve individual and professional excellence.

What is DSP Leadership Foundation?

600

This financial ratio is used to evaluate the profitability of a business by comparing its net income to its shareholders equity?

What is return on equity (ROE)?

600

This top 10 semiconductor company uses the ticker symbol, “TXN” and are known for their mathematical tools

What is Texas Instruments?

600

This (brown and pink) logo features the number 31, referencing their original 31 flavors.

What is Baskin Robbins?

600

A system businesses use to manage relationships with customers and track interactions.

What is Customer Relationship Management (CRM)?

600

This is the name of the official pledge manual of Delta Sigma Pi. 

What is The Crown & Delta?

800

This legal concept allows a company to protect its unique name, logo, or slogan from being used by competitors.

What is a trademark?

800

This American chain restaurant uses the ticker symbol, "CAKE"

What is Cheesecake Factory?

800

This emblem, often referred to as the “meatball” features a blue background, white stars, and a striking red chevron. Their secondary logo is known as the “worm”

What is NASA?

800

This business model describes companies that sell directly to individual consumers.

What is Business to Consumer (B2C)?

800

The name of the official magazine of Delta Sigma Pi, which contains Fraternity information, inspiring ideas for how you can become more involved in the Fraternity’s activities, and helpful insights on navigating the world of business.

What is the DELTASIG?

1000

This financial term describes the practice of  borrowing money to increase the potential return on investment, but also increases the risk of loss.

What is leverage?

1000

This family-friendly chain offering a sports-bar-style setting uses the ticker symbol, "PLAY"

What is Dave & Buster's Entertainment Inc?

1000

This iconic logo, known as ‘Hot Lips’ is an homage to the Goddess Kali, a figure of feminine power in the Hindu religion.

What is the Rolling Stones?

1000

Investors and companies focus on this framework to measure sustainability and ethical impact.

What is Environment, Social, and Governance (ESG)?

1000

A planned giving program that recognizes those investing in Deltasig's future in a special way. This Society can be joined by making a provision in your will or trust, or by naming the Leadership Foundation as a life insurance beneficiary

What is the Living Legacy Society?

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