The Ferrara Files
Realizations About Rachel
Process This
Anthony-isms
The Oxy Club
100

Anthony and his wife met doing this activity

Middle school band

100

Rachel identifies as this Pokemon

Raichu

100

These are usually produced in between the wireframe and hi-fidelity designs

Style Tiles

100

"Let's end the call with this. My favorite game: _________"

The Two-Word Game

100

Nohar has recently been into this beverage

Matcha

200

Anthony sustained this somewhat major injury in late 2021

Tore his Achilles

200

Rachel's favorite sandwich is this (Clue: you can't get this sandwich on Sundays)

Chick-Fil-A Spicy Chicken Sandwich

200

These are the four parts of the design diamonds

Discover, Define, Design, Deploy

200

"In our job, we bring _______ to subjectivity"

Objectivity

200

Natalie is allergic to this food

Pork

300

Anthony has a dog with this name

Enzo

300

Before getting into UX design, Rachel worked in this industry

Fashion

300

This is a key difference between a moodboard and a visual language workshop

Moodboards are broader and more general, while visual language workshops are more specific and cover specific UI elements

300

"Creativity is inherently_______"

Wasteful

300

This is one of Kevin's many hobbies

Flipping/reupholstering/revamping old furniture; messing around with synths; collecting DVDs

400

Anthony’s favorite non-water drink is this

Hendricks and Tonic

400

Rachel was known for this in high school

Colorful hair

400

This is the difference between the two Cs in a C&C Analysis

A comparative analysis is between examples in different fields while a competitive analysis is between those in the same field

400

"You only create as well as you’re _______"

Fed

400

Joe drives this vehicle (Clue: The name is something that parks also have)

Ford Ranger

500

Anthony is this tall

6'4"

500

Before moving to Pleasanton, Rachel lived in this New York City borough

Queens

500

The two main parts of a Content Strategy session/workshop are these

Customer Value Prop and Business Value Prop

500

"_______, _______, _______. Pick two"

Good, fast, cheap

500

Flavia recently moved to this city
A. Salvador
B. Curitiba
C. Bel Horizonte
D. Fortaleza

Bel Horizonte

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