PESTEL Analysis
This letter in PESTEL stands for the government regulations and trade policies that impact Ebay
Political (P)
Does Ebay have a mobile app?
Yes
Have you ever bought something off of Ebay?
Free Points
Does Ebay plan on decreasing or increasing their seller fees?
Decrease
Rising inflation and fluctuating currency exchange rates fall under this PESTEL category
Economic (E)
What was the first item ever sold on Ebay?
Broken Laser Pointer
Who is Ebay's largest competitor?
Amazon
Does Ebay still use Paypal for all of their transactions?
No
The growing popularity of secondhand goods and the "side hustle" movement are examples of this PESTEL category
Social (S)
How much was the most expensive item ever sold on Ebay? (Guess the price range)
Answer Choices: ($300k-$800k, $1-$3 Million, $100-$200 Million, Over $200 Million)
$100-$200 Million
405-foot Megayacht for $168 Million
What Industry is Ebay in?
E-commerce
What type of goods is Ebay mainly focused on selling?
Pre-owned goods
Ebay's use of artificial intelligence for fraud detection and personalized recommendations relates to this PESTEL factor
Technological (T)
How many countries does Ebay have facilities in?
(Answer Choices: 47, 54, 25, 17)
25 Countries
What year was Ebay originally founded?
(Answer Choices: 2001, 1995, 1989, 1999)
1995
Where does Ebay earn the majority of its revenue from?
To comply with laws like the GDPR and CCPA, Ebay must protect user privacy. This requirement falls under this PESTEL category
Legal (L)
How many people use Ebay globally?
(Answer Choices: 5 Million, 50 Million, 100 Million, 500 Million)
100 Million
What was the original name of Ebay?
AuctionWeb
Ebay is working towards creating $X Billion in positive economic impacts
(Answer Choices: 9, 22, 45, 100)
$45 Billion