1
Label the following picture:
Moderately Restricted
Do not miss out 4th of July salee!
SHEINsales.com/4thofjuly
Which labels would you apply?
1. Symbols
2. Style and Spelling
Games such as online scratch games for money run by a private entity are Social Casino Games.
TRUE OR FALSE?
FALSE. Games such as online scratch games for money run by a private entity are to be tagged under ONLINE GAMBLING.
How do you label an ad where the product promoted is clearly an alcoholic drink?
You open an ad creative that offers radars to know where the police are. Is this something we would approve?
NO. Radars are part of the ENABLING DISHONEST BEHAVIOR.
SHOCKING CONTENT. Jump scare ads
LABEL ACCORDINGLY
How do you label an ad that promotes selling alcohol in a website with an option to buy?
Alcohol Online Sale
What is the label for promotions that mislead or trick the user into interacting with them? What are the keywords to identify?
MISLEADING AD DESIGN. "Download", "Install"
This qualifies for Clickbait. TRUE OR FALSE?
FALSE. This is Content Obfuscation.
If we come across any granular term in pet pharmacy ad which label we should give
Wine Racks, Bottle Openers, Shot Glasses, Decantors, etc are IN SCOPE for Alcohol Online Sale.
TRUE OR FALSE?
FALSE. These items are to be marked as Family Safe.
Jumpscares are allowed in the first 6 seconds of the video. TRUE OR FALSE?
FALSE. The first 6 seconds are not allowed to have jumpscares
An ad shows the following:
El Paso Wineries & Vineyards
The Perfect retreat for Wine Lovers
Discover El Paso's wine region today!
HelloElPaso.com/Wineries&Vineyards
Which label would you apply?
FAMILY SAFE. The ad focuses on the winery and vineyard retreat rather than the alcoholic beverage.
The ad shows like this: "Buy Woters her"
What's the tag?
STYLE AND SPELLING
How would you tag this ad creative?
FAMILY SAFE
Based on the LP, which label would you apply?
ALCOHOL-INFO. There is no option to buy in the LP.
Tickets for Karol G's "La Bichota" concert fall under which policy? Is it in scope or out of scope?
IN SCOPE, Event Ticket Seller
Do we consider an Ad promoting tissue, specimen or cell storage as in scope for SEMT policy?
NO.
Do we consider Drawings/Sculptures/Paintings that depicts sexual acts such as a penetration picture as in scope for Sexually Explicit Content label?
YES, IN SCOPE
You encounter a Landing Page that sells Meat Curing Mixes. You see that their product contains laboratory grade NaNO2. How would you label this?
DANGEROUS SUBSTANCES. Sodium Nitrite is only allowed under 10%. The laboratory grade is dangerous.
If there is a promotion of Rolling papers, Pipes, Mods or Pods, however there is no specification mentioned in the Ad, which label(s) do we need to apply?
Recreational Drug + Tobacco
Which one is IN SCOPE and which one is OUT OF SCOPE? Explain why
The first one is IN SCOPE because it has a "download" button in a feature form. The second one is OUT OF SCOPE because the button option is not put in there.