ICP
Objections
Programs/LOCs
Process & Tools
Features
100

Who is the deal influencer?

The alumni coordinator

100
We don't have an alumni program.

That's ok! Something about value/pain killers.

100

Name the top 3 most common programs we help

Substance, mental health, and eating disorders.

100

What does hubspot require before you can mark deal to demo set?

A note about how the call went so the AE can reference it before the demo.

100

Is Embrk a mobile app?

What is No- but we can help improve engagement rates on your current app.

200

Name 2 pain points that the deal influencer has WITHOUT embrk?

What is, manual process, takes a lot of time with no connection, low engagement on their app, don't open emails.

200

We use constant contact already for texting.

Oh perfect, you will love Embrk then! We set up those texts to go out automatically, and have a dashboard to houses all the convos!

200

Do we work with adolescent treatment centers?

What is YES. They are a great fit.

200

What is an oppurtunity?

An opportunity means the AE has had at least two meetings, or has talked pricing and the deal has traction.

200

Is Embrk an EMR?

What is no, we INTEGRATE into your EMR.

300

Who else can help influence the deal?

What is admissions, operations, BD, program director, or clinical director.

300

I am pretty busy, can you just send me an email?

Yes I'd love to send you an email, and does Thursday work for a quick zoom so I can show you in real time- its way easier than reading an email I promise.
300

Can we help mental health only treatment centers?

What is, YES. Their workflow would be specialized for mental health patients.

300

How many days does the SDR have to reset a no show?

What is 7 days.

300

What exactly are you automating?

That's a great question. What EMR are you using? Kipu. AWESOME. So essentially what we do is integrate into Kipu and when you mark a client as a successfull discharge our system will then subscribe them to a 12-month workflow that sends out text check ins and text surveys and you are on the receiving end chatting back and forth. We don't want to take out the connection piece, we just want to free up your time so you can spend time connecting.

400

What are three indicators that the treatment center is a good fit.

What is CARF/JCO accredited, have an alumni program, multiple locations/brands, offers multiple LOC's, runs ads for common rehab terms.

400

Our EMR does this already.

EMRs can set up text reminders, but we actually integrate into your system and automate your workflow, no EMR does what we do.

400

Do we work with sober livings?

What is YES. 

400

What are the top three ways to get a prospect to show for a demo?

What is don't set them more than a week out, call or text them 10 minutes before the meeting, have them accept the google calendar invite, and MAKE A GREAT SET.

400

Are you guys HIPAA compliant?

What is YES, we follow all the standard encryption requirements of HIPPA and we are working on our SOC-2 audit this year.

500

Do we set non profit organizations?

It's complicated. If it's through the state/county or a tribal organization-likely they are not a good fit. 

500

We use Team Recovery/ Cared For.

We love working with apps and can help boost engagement. We also integrate into your EMR and send texts/surveys, I'd love to show you and see what you think! No pressure to make any changes.
500

List the LOC's in order of continuation.

What is Detox, Residential (PHP), IOP, Outpatient, Sober Living.

500

What is the most important KPI/goal to hit everyday?

3 sets a day!

500

Where do all the texts come from?

During onboarding we will go through the A2P verification process and we will set up a customize number with a local area code for each of your locations.

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