On the doors
If your Law of Averages says 1 appointment per 20 doors, how many doors do you need to knock to book 5 appointments
What is 100 doors
How to explain ‘net metering’ in 10 seconds or less to close a skeptic
What is “You’ll earn credits for extra energy your panels produce, lowering your bill even more
This type of solar agreement lets the homeowner pay $0 upfront but rent the system.
What is a lease
The #1 reason homeowners go solar, according to surveys.
What is to save money on electric bills
The first thing you should do every morning to stay focused
What is review daily goals/targets
Name THREE key stats you should track daily to hit your monthly quota
What are doors knocked, leads generated, and sit downs
Name THREE buying signals a homeowner might give during your pitch
What are asking about payment options, timeline questions, or mentioning their high electric bill
The main difference between a PPA and a lease
What is PPA charges per kWh used, lease charges a fixed monthly rate?
The average lifespan of a solar panel system
What is 25-30 years
Name the business phenomenon that shows in most situations, 20% of action, makes up 80% of the outcome?
What is the 80/20 rule
The ‘Golden Hours’ for door-knocking to catch homeowners at home
What is 4 PM – 7 PM (after work/sunset hours)
A homeowner says, ‘My neighbor’s system didn’t save them money.’ How do you respond
Every home is different—let’s audit YOUR usage and design a system tailored to YOU
The federal incentive that drops from 30% to 26% in 2033
What is the Solar Investment Tax Credit (ITC)
Why solar increases home value without increasing property taxes in most states.
What are solar tax exemptions
The basic acronym to handling smokescreen objections (fluff objections)
What is-AIR acknowledge, ignore, resume
The best response to "not interested"
Trojan horse strategy, "Our team's offering completely free energy audits because to show you down to the penny where you might be losing some efficiency, and saving on your bills each month"
What is the homeowner's maintenance requirement for homeowners with a solar lease
What is none—the company handles maintenance
Why a homeowner with a 650 credit score might still qualify for financing
What is solar lenders often have lower credit thresholds than traditional loans
What are the state-level incentive that lets homeowners sell solar energy credits
What are SRECs (Solar Renewable Energy Certificates)
The metric that matters most for promotions and referrals of your business
What is customer satisfaction, Google review ratings, video testimonials, facebook group shoutouts
How to respond to ‘I’m moving in 2 years’ if the system adds home value
Zillow, and realtor.com ran reports and they show solar homes sell 20% faster and for 4% more—it’s an investment, not a loss
A homeowner states they need work done on the house, want extra money back, want a new roof.
(hint, it's how you make bread"
Who owns the system in a PPA agreement
What is the solar company/TPO
What is, the process of transferring a solar lease to a new homeowner
What is “lease assumption” (subject to credit approval)
The single largest, best, and productive thing to your life, career, and wellbeing so long as you apply it?
What is, asking questions