Vocabulary
Persuasive Ad Techniques
MLA Format
100

state of being susceptible to damage or injury or lacking defenses

vulnerability

100

Value, ethics

Ethos

100

What size font should the text be in?

12 

200

to illustrate; serve as an example

exemplify

200

emotions

Pathos

200
What size spacing?

2

300

fair and equal

equitable

300

logic

Logos

300

What kind of text?

Times New Roman

400

to passively accept or agree without arguing or protest

acquiesce 

400

Is all of the text supposed to stay the exact same? Even the title?

yes

500

displaying emotional disturbance; frantic or disturbed

distraught 

500

Which corner does the name information go in?

The left corner.

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