“the pathetic appeal" refers to an appeal to the emotions: the speaker attempts to put the audience into a particular emotional state so that they will be more receptive to the speaker's message
What is Pathos?
entails rational argument: it appeals to reason and persuades the audience through clear reasoning and philosophy. Statistics, facts, definitions, and formal proofs"
What is logos?
an appeal to authority or character, means the character or goodwill of the speaker.
What is ethos?
attention to the right time and place for an argument.
What is Kairos?
to appeal to the popular opinion or belief.
What is Doxa?
the ability to see the available means of persuasion in any given situation
What is Rhetoric?
sometimes called the ad populum argument, this emotional fallacy hinges on the premise that since everyone else is doing something…you should too.
What is Bandwagon Appeals?
some arguments employ unrelated information in order to distract the audience’s attention from the issue at hand
What is Red herring?
claims that two things resemble each other when they actually do not
What is False Analogy?
This strategy attempts to persuade by reducing the credibility of opposing positions through attacks on a person's character
What is Ad hominem ?
draw conclusions too quickly without providing enough supporting evidence or considering all the nuances of the issue
What is Hasty generalization ?
This variation of the scare tactics suggests that one will lead to a chain of events that results in an unforeseen, inevitable, and (usually) undesirable conclusion, without providing evidence to support the claim