What are the two types of shape in photography?
Geometric Shape and Organic Shapes
Name one famous street artist studied in IB
Banksy, Shepphard Fairie
What implications/associations can be made? What can you infer?
Why do magazines have consistency (i.e. a specific style)?
To build brand recognition
Name and describe the three rhetorical appeals (x2 if provided an example)
- Pathos, ethos, logos
What does focus refer to in photography?
Areas that appear clear and sharp (in contrast to areas that do not)
What does urban-landscape mean?
The physical city environment in which the artwork is located, influencing its meaning and interaction with the public
Media messages often show people testifying about the value or quality of a product, or endorsing an idea. We believe them because they appear to be a neutral third party. Use of ethos
What is a point of sale?
The location where the magazine is sold, influencing cover design for visibility.
What is the convention on how to start a speech?
Convention of speech to start a speech with hypophora, in which the speaker first asks a question and then answers it.
Name 3 conventions of DOCUMENTARY photography
- Authentic: Subjects are not posed
- Natural Lighting
- Eye-level shots
- Social Commentary/Humanitarian Focus
- Composition is subtle
What does paste-up mean?
A type of street art where pre-printed or hand-drawn images are glued to walls, often used for complex or detailed work.
Please Call Aunt Vera To Eat Vietnamese Springrolls
Producer/Product, Context/Culture, Audience, Values, Text, Emotions/Mood, Visuals and Layout, Subtext
What does masthead mean?
The magazine's title, usually displayed prominently at the top. It's crucial for branding and recognition.
What does antithesis mean?
Contrasting two ideas in a sequence, the word 'but' is sometimes used to highlight the opposite nature of these ideas.
What does mise-en-scene refer to?
The arrangement of elements within an photograph
What does iconography mean?
Name 4 characteristics/conventions of advertisements
- They are ubiquitous (everywhere)
- They need to capture attention quickly
- Selling a product
- Emotional
- Multimodal (both visual and language)
- Time capsule and reflect time it was created
Team effort: Every person must answer:
Explain the following terms: Kerning, Bleed, Visual Hierarchy, Puffs/Plugs
- Kerning: The spacing between individual letters
- Bleed: When an image or element extends beyond the trim edge of the page.
- Visual Hierarchy: Arranging elements in order of importance to guide the reader's eye. The masthead and main image are usually at the top of the hierarchy.
- Puffs/Plugs: Eye-catching graphics or text that highlight special features, promotions, or exclusive content (e.g., "Free Gift Inside!", "Exclusive Interview").
Name and describe four types of repetition.
- Epistrophe: Repetition of a phrase at the end of each sentence.
- Tricolon: Includes lists of three
- Alliteration: Repetition of a sound in the first syllable of each phrase, such as tongue twisters
- Polysyndeton: Repetition of conjuctions
Name FOUR different angle shots (x2 points if you can name its effects)
- Low Angle Shot: Frames subject from below their eyeline, emphasizes power dynamics elicits feelings of fear or dread.
- High Angle Shot: Points down at subject, creates feelings of inferiority.
- Cowboy Shots/Hip Level Shot: Waist-level shot.
- Knee-Level Shot: Low as subject's knees, emphasizes character's superiority.
- Ground Level Shot: Ground level with subject, used to make the viewer more active.
- Dutch Angle Shot: Slanted one side to create a sense of disorientation, increases the tension, amplifies effects of photograph (also accept unstable).
- Shoulder-Level Shot: Camera Angle is as high as subject's shoulders, makes actor seem shorter.
- Over-Head Shot/Bird's Eye View: Above looking down at subject, doesn't need to be super high but can be great for providing perspective on a scene.
- Aerial Shot: Captured from way high up by helicopters or drones, establishes a large expanse of scenery
Name FIVE conventions of street art (x2 if you can say its effects)
- Graffiti Style: Use of spray paint, stencils, tags, or bold fonts.
- Public Spaces/Vandalism: Places with high visibility and public interaction, makes it site-specific and part of the message.
- Visual Symbolism: Repeated icons with metaphorical meaning and often subverts familiar symbols.
- Satire and Irony: Humor used to mock powerful institutions or hypocrisy.
- Ephemeral: Temporary or vulnerable to erasure, adds to urgency
- Anonymous/tags: Remain unnamed to avoid legal issues or to focus on the message
- Social Commentary: Critique or observation of social issues, embedded in street art to engage viewers in reflection or discussion
- Subversion: Challenging or undermining established norms, values, or authorities, frequently seen in street art's themes.
- Mural: Large-scale painting applied directly to a wall, typically detailed and with a narrative or message.
Name 5 Techniques of advertisements
- Bandwagon: Triggers FOMO
- Bribery: Attempt to persuade consumers buying a product by promising to give something else, like a discount/
- Experts: Ethos
- Fear: Using something disliked or feared to promote a solution.
- Humor: Grabs our attention and persuades us, associates feeling good with the product.
- Intensity: Intensifiers exaggerate the product and produces hype.
- New: New is better than the old
- Nostalgia: Invokes a time when life was simpler and quality was better
- Simple Solution: Ignores complex problems and proposes a simple solution
Name FIVE aspects of a Magazine Cover
Masthead, Main Image, Lead Article Line, Supporting Cover Lines, Dateline, Strapline/Tagline, Puffs/Plugs/Banners, Simplicity, Color Palette
Group Work: Everybody must provide an answer
Name and describe FIVE logical fallacies
Bandwagon Fallacy, Hasty Generalization, False Dilemma, Red Herring, Plain Folks, Ad hominem, Slippery Slope, Card Stacking