Geneva
Is
In
Chaos
Today
100
Which of the following is a verbal technique for behaving in an assertive manner a. maintaining b. beginning conversations with other people c. planning exactly what you will say d. asking questions about areas of confusion
What is b beginning conversations with other people
100
When it comes to taking responsibility for something that goes wrong, an effective leader should a. change his/her leadership style b. place blame for the problem on others c. require others to figure out a way to fix the problem d. work to prevent the problem from happening again
What is work to prevent the problem from happening again
100
Which of the following coaching characteristics means that you are willing to admit your mistakes a. humility b. dependability c. patience d. approachability
What is humility
100
Which of the following is a type of credit card that can be used to make purchases from a variety of participating businesses a. petroleum b. retail c. hotel d. bank
What is bank
100
To make sure he develops a realistic personal budget, Marcel should always a. verify his past credit rating b. pay his bills on time c. track and record his expenses d. consult with a bookkeeper
What is track and record his expenses
200
Which of the following is an economic risk that a manager is likely to encounter in marketing a. incompetence b. perishability c. weather d. competition
What is competition
200
Labor-union negotiations are part of which HR management activity? a. compensation and benefits b. employee relations c. training and development d. staffing
What is employee relations
200
Business can retrieve external marketing data by accessing a. inventory management records b. computer-generated sales reports c. accounts receivable summaries d. web0based information services
What is web-based information services
200
What do most businesses use to store information for future use? a. CD-ROMs b. display screens c. scanners d. computer systems
What is computer systems
200
An important benefit of project management is that it allows the manager to a. identify and correct problems b. have power and authority c. make all of the decisions d. work with interesting people
What is identify and correct problems
300
One way that many businesses use technology in accounting is to process a. product warranties b. insurance policies c. credit applications d. risk factors
What is credit application
300
One of the advantages of obtaining and using marketing information is because it helps business managers to a. prepare documents and reports b. predict and control risks c. train and direct employees d. review and understand regulations
What is predict and control risks
300
The Henry Smith Company wants to select a representative group of consumers to survey. What part of marketing research is it doing? a. sampling b. observation c. analyzing d. experimentation
What is sampling
300
Which of the following is an example of a type of information a business MUST manage: a. government spending b. accounting records c. employees personal bills d. competitors payrolls
What is accounting records
300
The importance to the business of employees' regularly performing housekeeping duties is to a. keep employees occupied b. present a favorable business image c. pass insurance inspections d. reduce the need for maintenance
What is present a favorable business image
400
Which of the following is an example of a situation in which a business might decide it needed to decrease expenses after comparing the categories in its profit-and-loss statement.
What is sales are the same
400
The Big Company has questioned customers about their needs for a specific product the company may decide to produce. What kind of marketing information is this company collection? a. economic b. secondary c. primary d. systematic
What is primary
400
What research approach do businesses often use to test new product ideas? a. questioning b. technological c. recording d. experimental
What is experimental
400
One of the reasons that businesses destroy some of their records is because the records are a. not required by law b several years old c. kept in storage d. no longer needed
What is no longer needed
400
What technological advancement has allowed consumers to collect the most information for price-comparison shopping? a. catalog b. newspaper c. internet d. telephone
What is internet
500
Which of the following is a key component of managing working capital: a. financing b. cash conversion cycle c. capital budgeting d. capital structure
What is cash conversion cycle
500
Which of the following is an important ethical issue involved with the collection and use of marketing information: a. standardization b. confidentiality c. adaptability d. commercialization
What is confidentiality
500
When customers complain, what is the general rule that business personnel follow in order to assure that customers receive fair and consistent treatment? a. customer complaint plan b. store procedure c. customer service plan d. store policy
What is store policy
500
Why is it important to define your project precisely? a. so you can involve other people b. so you can create something tangible c. so you can achieve your objectives d. so you can spend less money
What is so you can achieve your objectives
500
Which of the following is a factor that often causes an increase in the selling price of goods and services: a. economic growth b. high unemployment c. elastic demand d. abundant supply
What is economic growth
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