Common name for the components of the marketing mix (Product, Price, Place and Promotion).
What are the four "P's"?
100
The is the name of the student organization in which Brian currently serves as president.
What is Council of University Social Entrepreneurs (CUSE)?
100
This does not mean your wallet fell in the river and is floating, but is instead an important finance term (two words).
What is cash flows?
100
November 15
What is the first application "priority" deadline for freshman admission to Pacific?
200
This Pacific mascot was recently ranked as one of the Top 20 in the country.
Who is Powercat?
200
This is one of the largest student organizations in the Eberhardt School of which Mariam and Corey are actively involved.
What is Pacific American Marketing Association (PAMA)?
200
This restaurant named after an entrepreneur's daughter started in 1973 with just 2 locations and now has approximately 4,700 locations.
What is Wendy's?
200
These investors can be so critical to a business, it may feel like they dropped from "heaven"?
What is an "angel" investor?
200
$35
What is the current application fee for undergraduates?
300
July 10, 1851
What is the date University of the Pacific (aka College of Pacific) was chartered? (Can also accept founded.)
300
This refers to the emphasis a company puts on a benefit of its product that creates a sense of value to its customers that is difficult for its competitors to match.
What is differentiation?
300
This type of protection for a new idea, product or method usually comes in 3 forms: Utility, Design or Plant.
What is a patent?
300
While this type of financing sounds small, it is large to changing the lives of its recipients. It is especially for those individuals without access to traditional banks?
What is Microfinancing?
300
These are the two tests that you can take to apply for admission to most Universities.
What are the SAT and ACT?
400
This family is the namesake of the Pacific Business School.
What is the Eberhardt family?
400
This type of marketing involves use of various media - telephone, print, mail, door to door or internet- to elicit an immediate sale or response from a consumer.
What is direct marketing?
400
This wealthy entrepreneur owns a media empire including companies like HARPO and O, but she start from very meager means?
Who is Oprah Winfrey?
400
This is the main index that our Student Investment Fund measures itself against.
What is Standard and Poor's 500 (S&P 500)?
400
You can apply to over 500 colleges (mainly independents) using this version of the admission application.
What is the Common application?
500
This family gave $125 million to University of the Pacific for student scholarships.
Who are the Powells?
500
This term (two words) refers to the various routes that products and services take as they move along from manufacturer to consumers.
What is distribution or marketing channels?
500
This term refers to the ability of an asset to be converted to cash as quickly as possible.
What is liquidity?
500
This financing does not refer to an animal or war time fighting strategy but a nontraditional means to get money for a small business.
What is "Guerrilla" financing.
500
This is the name of the current Pacific Director of Admissions.