Shark Tank Vocab
Money or resources provided to a business in exchange for equity or interest.
Investment
How much an organization spends to acquire a customer.
Customer Acquisition Cost (CAC)
Legal protection for inventions, preventing others from making, using or selling without permission.
Patent
A unit of ownership in a company.
Share
The ability of a business to grow/expand its operations while maintaining/increasing profitability.
Scalability
The estimated worth of a company based on its financial performance and potential.
Valuation
The granting of permission to use intellectual property, such as a trademark or patent for a fee.
Licensing
When you sell a stock for more than you paid.
Capital Gain
The total income generated by a company before expenses are deducted.
Revenue
Reaching a point in a business venture when the profits are equal to the cost.
Break Even Point
A payment made to the owner of a patent or copyright for the use of their invention or work.
Royalty
This type of market is when prices are rising.
bull market
Amount of money a business needs in a certain period - usually a month - to cover all expenses.
Burn Rate
The percentage of ownership in a company.
Equity
The portion of a market controlled by a particular company.
Market Share
A company’s first sale of stock to the public.
IPO
The percentage of sales that turn into profit after all expenses are paid.
Profit Margin
The percentage of revenue left over after you subtract your company's direct costs.
Gross Margin
A presentation by an entrepreneur to potential investors, seeking investment.
Pitch
The stock market index that includes 30 major U.S. companies.
Dow Jones Industrial Average