Start-Up Success
ESP
Profit
Business
Power of Ideas
100

This person who starts and builds a new business is called this.

Who is an entrepreneur?

100

This document outlines a company’s goals, strategy, and financial plan

  • What is a business plan?

100

This is the money a business has left after all expenses are paid.

What is profit?

100

This company’s logo is a simple apple with a bite taken out of it.

What is Apple

100

It solves a problem or meets a need. 

What does it take to make a good business idea?

200

This term describes the specific group of customers a startup is trying to sell its product or service to.

What is a target market?

200

This type of investor provides early funding to startups, often in exchange for equity.

What is a venture capitalist?

200

These are the costs a business must pay in order to operate.

What are expenses?

200

This Seattle‑based company is the world’s largest online retailer.

What is Amazon

200

From problems, experience, customers, and trends.

Where do business people get their ideas from?

300

This startup strategy involves creating a basic version of a product to test an idea with customers before actually developing it.

What is a Minimum Viable Product (MVP)?

300

This phrase describes testing a small version of a product to see if customers like it.  

What is a prototype?

300

This is the profit remaining after all business expenses, taxes, and other costs have been deducted.

What is net profit?

300

This fast-food chain is known for its golden arches. 

What is McDonald's

300

An entrepreneur can create a product or service that solves a problem.

How can a problem or situation lead to a business idea?

400

This type of investor provides money to startups in exchange for ownership, or equity, in the company.

Who is an angel investor?

400

This word describes the unique value a business offers that sets it apart from competitors.

What is a value proposition?

400

This occurs when a company’s total revenue equals its total costs, meaning it is making neither a profit nor a loss.

What is the break-even point?

400

This beverage company makes Coca‑Cola, Sprite, and Fanta.

What is the Coca-Cola Company.

400

Improving or creating something in a new or better way.

What qualifies as an innovation?

500

This term describes when a startup grows extremely quickly and expands its customers, revenue, or operations at a rapid pace.

What is scaling?

500

This term refers to the group of people a business aims to serve.

What is a target market?

500

This financial measurement compares the profit earned from an investment with the amount of money originally invested.

What is return on investment?

500

This big‑box retailer’s slogan is “Save money. Live better.”

What is Walmart?

500

It helps them think of new and different solutions.  

What does the role of creativity have to help entrepreneurs?

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