Analysis tools 1
Something that you do well
strengths
what is an example of technology?
Ex: AI, robot waitors,etc.
Is profit part of the 4 P's?
NO!!!!
Declining sales
post maturity
which environment has customers?
external
Something that can help the business
opportunities
Micro transactions for video games can be an example of...
ethical issues
Which part of the 4Ps is social media?
Promotion, place
prototypes
seed
interest groups are...
external
new competitors are an example
threats
How much plastic a company produces is an example of...
environmental issues
Give an example of a pricing strategy
the business is established
maturity
employees are in the...
internal environment
Something needs improvement
weaknesses
business impacted by a high unemployment rate is an example of...
economic issues
Choosing customers based on age, gender, culture, beliefs...
market segmentation
sales improving, start looking at market share
growth
STEEPLE is part of the...
macro environment
Give an example of a socio cultural change
ex: healthy diets, new fasion, etc.
The government sets a new tax which is a...
political issue
Which P focuses on the layout of the store?
build brand recognition
start up
name 4 things you can control
employees, managers, culture, structure