Corporate Level Strategy
Integration & Growth Strategies
Competitive Advantage & Core Competencies
BCG Matrix & Portfolio Management
Ethics, Governance & Social Responsibility
100

An overarching, long-term plan that defines a company's overall direction, portfolio management, and resource allocation to maximize value and meet goals.

What is Corporate-Level Strategy?

100

This strategy occurs when a company expands by taking control of suppliers or distributors in its supply chain.

What is Vertical Integration?

100

A company’s special strength that provides customer value is called this.

What is Core Competency?

100

A business with high market share in a slow-growth market is classified as this.

What is a Cash Cow?

100

Starbucks and Target’s mutually beneficial partnership is best described as this.

What is a Strategic Alliance?

200

This strategy involves entering new industries or markets to expand business operations.

What is Diversification Strategy?

200

Cost advantages by companies when production becomes efficient, resulting in a lower cost per unit as output increases.  

What are Economies of Scale?

200

This term describes an edge that allows a company to outperform competitors.

What is Competitive Advantage?

200

A company in a bleak, low-growth market with little opportunity may be this BCG category.

What is a Dog?

200

This business concept focuses on moral behavior beyond legal requirements.

What is Corporate Ethics?

300

Opening the same sandwich shop in another town to reduce risk is this type of diversification.

What is Geographic Diversification?

300

Buying 20th Century Fox to increase Disney’s market share is this diversification strategy.

What is Related Diversification?

300

These are the specialized skills, knowledge, or capabilities that distinguish a company from competitors.

What are Competencies?

300

A business with high market share and high market growth is called this.

What is a Star?

300

This governance recommendation from the Business Roundtable suggests the CEO should not also hold this second leadership role.

What is Chairman of the Board?

400

Buying another company in the same industry, such as Disney acquiring Marvel, is this.

What is Related Diversification?

400

This type of integration can reduce rivalry within an industry.

What is Horizontal Integration?

400

A company’s guiding beliefs and principles that shape behavior and culture are called these: We built our 4112 team on them.

What are Core Values?

400

It is uncertain whether they will become stars (high-share) or dogs (low-share), requiring high investment to gain market share

What is a Question Mark?

400

Internal and external reviewers who help monitor company behavior and reduce unethical managerial self-interest are called these.

What are Auditors?

500

Retrenchment is often accomplished through this cost-cutting action.

What is Laying Off Employees?

500

He views traditional diversification as "protection against ignorance."

Who is Warren Buffett?

500

This concept describes the strategic route a company follows to create and deliver customer value over time.

What is a Value Path?

500

A business framework aimed at creating new, uncontested market spaces—"blue oceans"—rather than competing in crowded, existing markets

What is blue ocean strategy?

500

According to Michael Porter, this concept goes beyond CSR by creating economic value while also producing value for society.

What is Creating Shared Value (CSV)?

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