This fundamental human motivation, drives us to form and maintain lasting, positive relationships
the need to belong
This term refers to any voluntary behavior intended to benefit others or society, such as sharing, comforting, or cooperating.
Prosocial Behavior
This type of social influence involves changing your behavior specifically to match a group's standards
Conformity
This attachment style is characterized by a "push-pull" dynamic where the person desires closeness but fears being hurt due to past trauma.
Fearful
This cause of the Bystander Effect occurs when a person thinks, "No one else seems worried, so it must not be an emergency.
Pluralistic Ignorance,
This cognitive bias leads people to assume that an attractive person is also smarter, kinder, and more capable
Halo Effect
While humans feel this specific emotion when they get more than their fair share, the Monkey Fairness Experiment showed that monkeys do not experience it.
Guilt
In Asch's Line Study, about what percentage of people in the study conformed?
75%
Mark is highly sensitive to his partner’s moods and constantly asks for reassurance that they aren't going to break up. Which attachment style does Mark likely have?
Anxious
This compliance technique involves starting with a very small request to get a "yes," then following up with a larger request.
Foot-in-the-Door
While "opposites attract" is a common myth, this term describes different but compatible traits that actually work well together in a relationship.
Complementarity
This concept describes the social obligation to return favors. It comes in two forms: "Direct" and "Indirect".
Reciprocity
A salesperson asks you to buy a $5,000 watch (which you refuse), then immediately asks if you'd like to buy a $50 wallet instead. Which compliance technique is this?
Door-in-the-Face
In Eastern cultures, love is often tied to these three specific values rather than just individual fulfillment
Duty, family harmony, and long-term stability
According to the "Favorable Rules" slide, having these types of views of a partner is essential for deep trust and better conflict resolution.
Favorable, positive views
Jordan enjoys working on a group project with Alex because Alex is an expert at data analysis. This represents which of the three forms of attraction?
What is Task-based
In the Monkey Fairness Experiment, the "cucumber-recipient" only rebelled and became unsatisfied when this specific event occurred.
When the other monkey received a grape (a highly favored reward) while they received a cucumber
This social influence involves following a direct command from an authority figure rather than a request from a peer.
Obedience
This "myth" about romantic love suggests it should grow stronger every day, whereas research shows stable relationships actually reach a high level and stay consistent
The Myth of Constant Growth
Beyond just "empathy," the slides define attraction as a powerful positive feeling that serves as the foundation for these two specific things
Desire and relationships
To satisfy the "Need to Belong," a relationship requires these two specific "key ingredients."
Frequent positive interactions & Stable caring relationships
the "main driver" of altruism and serves as the "key difference" between altruism and egoism
Empathy
In Milgram’s Obedience Study, what percentage of participants administered the maximum 450-volt shock?
65%
Taylor believes that independence is the only way to be safe and often withdraws or acts detached when a partner tries to get too close. Which attachment style is this?
Avoidant
While Milgram’s study is famous for its results on men, does any other groups have similar results?
Yes, women