Definitions
Examples
Elements of Context
Paragraph Structure
Vocabulary
100

Saying something is something else. 

Metaphor

100

The playground was as empty as a ghost town.

Simile. 

100

The people who are listening/watching the speech. 

Audience

100

The beginning of your essay where the context is described. 

Introduction. 

100

The circumstances, atmosphere, or background (who, where, when, why) that surround an event or piece of communication.

Context. 

200

Giving something non-human human characteristics/traits. 

Personification

200

"Hey, you guys, let's cut loose tonight and paint the town red."

Slang. 

200
What the speaker/writer hopes to achieve with their speech. 

Purpose. 

200

The part of your essay that should always use this punctuation: "..." 

Quotations/Quotes from the speech. 

200

The specific features or "qualities" that make a type of language recognisable.

Characteristics

300

Telling a personal story to help explain a concept. 

Anecdote. 

300

The computer has a modem, hard drive, ram and gigabyte storage.

Jargon

300

Everything that inspired the speech to be written/said. 

Situation. 

300

The first part of each body paragraph. 

Statement. 

300

The way two things (like the setting and the words used) affect each other.

Interaction

400

Using a commanding statement. 

Imperative.

400

So what would result from such a plan? Chaos, that's what.

Rhetorical Question.

400

Language features that are expected of that text type. 

Typical. 

400

The "Y" in "SEXY" paragraphs. 

Why it matters/Why it is important. 

400

Something that is not normal or expected in a specific situation.

Atypical

500

Use of a less objectionable or harsh expression to avoid upsetting or offending people.

Euphemism.

500

"cultural icons like McDonald's carparks"

Irony. 

500

Language features that are not expected in that text type. 

Atypical. 

500

The total number of examples needed in your essay. 

Four. 

500

The specific reason why the communication is happening (e.g., to persuade, to entertain, to challenge, to inform).

Purpose. 

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