FASHION
FASHION LEADERS
PRODUCT DEVELOPMENT
THEORIES OF FASHION CHANGE
100

How is dress different from fashion?

Fashion includes the broader concept of changeable style, whereas dress refers specifically to the clothing itself.

100

What are key characteristics of a fashion leader?

Select and promote trends others follow and have a visible platform or social standing, such as public figure, celebrities, or influencers, to influence fashion on a wide scale

100

First steps for a designer in the apparel production process?

Define Target Consumer & Trend

100

What theory of fashion change does this represent? - The shift in popularity from mini skirts to maxi skirts

The fashion pendulum

200

What is Paul Nystrom's definition of fashion?

Fashion reflects the prevailing style at any given time.

200

2 examples of Public Leaders who are also Fashion Leaders 

Jacqueline Kennedy, Michelle Obama, and Kate Middleton

200

The typical amount of colors in a collection's color palette? 

5 to 7 hues 

200

What theory of fashion change does this represent? - Definition: fashion moving from upper class to lower class in a society

    Fashion Flow- trickle down

300

How is fashion related to change?

Fashion is always moving forward and changing with the times, reflecting what is trending and popular in each era. It is linked to adaptability and changes in human society.

300

2 examples of Media Influencers who are Fashion Leaders?

Audrey Peters and Alix Earl

300

What happens after a line plan is approved?

Patterns are drafted and sample prototypes are created

300

What theory of fashion change does this represent? - Designers producing streetwear.

Fashion Flow- trickle up or bubble up

400

How is "World Fashion" different from "World Dress"?

World Fashion refers to trends that are globally recognized at a specific time, while World Dress consists of universally worn clothing items.

400

How do fashion leaders influence trends?

When society sees these favorable public leaders wearing certain fashion trends, they are more likely to be influenced to buy/wear those styles.

400

List at least 4 steps of the apparel production process 

1. Define Target Consumer & Trend, 2. Develop a Color Palette & Fabric Board, 3. Create Line Plan, 4. Draft Prototype Garment, 5. Order of Operations, Tech Pack, & Bill of Materials

400

What theory of fashion change does this represent?- Often dependent on the “male gaze”

    Shifting Erogenous Zones

500

What aspects of society does fashion reflect?

Fashion reflects both material and nonmaterial aspects of society, including values, beliefs, and social norms.

500

How has the media evolved the idea of fashion leaders?

Media growth allows non-traditional figures, like athletes Venus and Serena Williams or artist like Harry Styles, to become fashion leaders.

500

What are the different demographic characteristics of a consumer and why is it important to define target customer?

Age, gender expression, income, values, ethnicity, etc. Important because it must align with their wants and needs as consumer.

500

What theory of fashion change does this represent? - Not money centered, more style centered

Fashion Flow- trickle across

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