Meeting (up to 30min) with client PM/core team that occurs before the kickoff meeting
What is an alignment meeting?
One moderator and >3 respondents in a face-to-face session
What is a focus group?
PPT with a numbered list of slides and charts to be created for a report
What is a quant shell?
Screen showing an overview of fielding status by target/quota
What is the "Summary" tab?
Document that must be received from the client after the proposal is approved, before starting work on a project
What is a Purchase Order (PO)?
Number of versions in TMTG's IDI guide design process
What is 2? / What is V2?
Programming version of a survey including all quota definitions, skip logic, and max/min values
What is V3?
A method to ensure that no more than a certain number/percentage of respondents fall into a specific group
What is a quota?
Amount of time before fieldwork starts that a PM should notify the sub
What is 1 week? / What is 2 weeks?
Note for moderator to follow-up on a topic if it is not mentioned/redundant with the respondent's answer to an IDI question
What is a probe?
Trade-off methodology where respondents indicate the most and least important/appealing items in a list
What is MaxDiff?
Acceptable circumstances for providing client with access to the SawTooth admin module
What is none? / What is never?
Document that must be issued if the client wishes to alter the project scope/budget from the proposal
What is a change order?
Time-saving instrument to collect demographic information before an interview
What is a pre-survey IDI?
Name of the simPRO tab that identifies the revenue maximizing price point for a specific product configuration
What is the Preference-Price Elasticity tab? / What is the Price Elasticity tab?
Respondents who have passed the screener without completing the survey and have not made any progress in at least 10 minutes
What are inactive respondents? / What are qualified incompletes?
The two last administrative items that must be completed after all project deliverables are sent to the client
What are final invoice and project closeout?
Making your opinion known to the respondent and/or asking questions in a way to get them to agree with you
What is a leading question?
A single select (usually demographic) question that asked to all respondents to be used for analysis
What is a segmentation variable?
Screen showing the breakdown of how many respondents stopped taking/abandoned the survey on each question
What is the "Incompletes" tab