Femcare Team
Who is from Brazil
Thais
This Always sub-brand has 2X'd its sales since 2017, reaching 54MM
What is FlexFoam?
What percentage of women suffer from AI?
What is 1/3
This P&G product innovation originated from NASA technology
What is Always FlexFoam?
Jessie went on exchange to this country
France
The most common ice-breaker game in CCO meetings P12w?
What is Geography guesser?
70% of Always mainline pad growth comes from these pads
What are Night Pads?
This term refers to the involuntary leakage of urine that may occur during activities such as coughing or sneezing.
What is stress incontinence?
This P&G brand was advertised during the first-ever commercial break on U.S. television
What is ivory soap?
How many siblings does Ivy have and how old are they?
1 younger brother, 15 years old
The natural disaster that occurred on Carmen's recent vacation
what is a Typhoon?
This is the top reason women haven't yet tried Flexfoam (consumer tension insight)
What is the uncertainty about protection: will it protect me throughout my cycle?
Always Discreet uses these 2 technology to help prevent leaks and odors, ensuring confidence for users.
What is RapidDry™ technology? & OdorLock™ technology
During WW2 P&G scientists invented this product that revolutionized a category decades later
What are the early prototypes that became Pampers?
This country is the smallest in the world by land area
What is Vatican City?
Kyle's dog is named: ...
Who is Bartlet
This number of Canadian households have still not adopted FlexFoam
What does 3.2MM represent?
What does the core of Always Discreet pads convert liquid into?
Gel
P&G has this many "billion-dollar brands"- brands generating over $1B annually
This country is known for KFC being one of the most popular christmas meals
What is Japan?
Attach a name to each interest: 1. Star Wars Funko Pop 2. Harry Potter Hermione 3. Buffalo Bills 4. Cat-lover with a Sticker on their laptop 5. Swim Mom
1. Ana
2. Jaime
3. Isaac
4. Grace
5. Riju
These two retail growth drivers are called out as sources of tampon category growth
What are underserved consumers and multi-absorbency shoppers?
Always Discreet collaborated with this organization in 2023 to raise awareness and educate the public about the challenges of living with incontinence.
What is the Menopause Foundation of Canada?
This P&G brand built loyalty through mobile sampling trucks in the early 2000s
What is Swiffer?
This country is the most linguistically divers in the world, with over 800 languages spoken
What is Papua New Guinea?