Movie Marketing & Social Media
What 2023 cultural phenomenon saw two very different movies marketed together on social media?
"Barbenheimer"
True or False — Movies released directly to streaming are always considered inferior to theater releases.
False
Which inventor tried to control early film production with the “Trust”?
Thomas Edison
Name one non-English film that became globally popular
Answers vary: Parasite, Slumdog Millionaire, Roma
True or False — Digital projectors always degrade after repeated screenings, just like film reels.
False
This actor became the highest-grossing lead actor of all time following the success of 2025's Jurassic World Rebirth
Scarlette Johansson
During COVID-19 lockdowns, which major industry shift took place?
The rise of streaming-first and simultaneous releases
What technology shift is shown in Singin’ in the Rain?
The transition from silent films to “talkies” (talking films)
Name one A24 Film
Answers Vary: Pearl, Hereditary, Moonlight, The Iron Claw
What is one major benefit of digital cameras over film reels?
Longer takes
Which app is most known for short, viral videos used in modern film marketing?
TikTok
What company is known for releasing many original movies straight to streaming?
Netflix
What movie musical earned the highest-grossing world wide?
The Lion King (2019)
What alternative indie festival started across the street from Sundance?
Slamdance
What is the name of the editing company that bought George Lucas’s digital editing technology?
Avid
Which 1999 horror movie became famous for using fake “found footage” marketing?
The Blair Witch Project
What is the name of the subscription program that lets members see multiple movies per month at AMC theaters?
AMC Stubs A-List
Which 1950 classic critiques Hollywood’s treatment of aging stars and its shift to sound films?
Sunset Boulevard
What country produced Alejandro González Iñárritu’s Babel?
Mexico
Compared to film, how much cheaper was digital tape per foot?
1.5 cents vs. $1
What term describes fans creating online buzz that makes a movie trend without paid ads?
Viral Marketing
What term describes when a movie comes out in theaters and on streaming at the same time?
Simultaneous release
What was Robert Redford’s festival that boosted indie films?
Sundance Film Festival
What university publishes an annual Entertainment and Media Diversity Report?
UCLA
What fan event allowed fans to officially create Star Wars content?
Star Wars Fan Awards