Business Planning
The expert you receive advice from when developing a plan of action.
What is an accountant, a small-business consultant, or marketing specialist?
Anything your business owns such as facial lounges, equipment, and fixtures.
What are Assets?
A buyer.
What is a Consumer?
This includes everything clients need to know about the salon's or spa's treatments and services.
What is a Brochure?
The most valuable asset in any business.
What is a Customer?
It helps owners develop a plan of action, avoid risk factors, stumbling blocks, and maps out a complete strategy for how a business will operate.
What is a Business Plan?
A legal document that clearly defines the terms of your loan agreement.
What is a Promissory Note?
This refers to the distribution channel or method for delivering goods and services.
What is Place?
A dynamic and ongoing process.
What is Marketing?
An independent federal agency set up to help small-business owners; a valuable resource for those seeking financial and/or business management advice.
What is the Small Business Administration (SBA)?
The single most important factor in any business plan; critical to those seeking additional funds to start their business.
What is a Financial Plan?
Also referred to as a profit and loss statement; it takes a longer view of your financial picture.
What is an Income Statment?
Another name for the 4 P's.
What is the Marketing Mix?
A type of computer application is used to view the performance of sales promotions.
What is a Sales Analysis?
They govern the packaging and labeling of all food, drugs, and cosmetics.
What is the FDA?
An accurate summary of what you have developed in your business plan. It should provide the reader with a complete overview of your entire strategy. It is last thing you will write.
What is an Executive Summary?
Three primary sources of capital, or the amount of money you need to invest in your business.
What is your own savings, loans, and investors?
This involves a one-to-one exchange with the consumer and is one of the most cost-effective marketing strategies available to skin care business owners.
What is Personal Selling?
This form of advertising is generally more expensive and requires continuity to be effect; excellent opportunity to reach large numbers of potential clients
What is Radio & Television ads?
Advertising, public relations, publicity, direct marketing, personal selling, and sales promotions are also referred to as..
What is Promotion Mix?
The 4 P's in your strategic design and development plan.
What is Product, Price, Promotion, & Place?
The standard procedures established by the accounting profession.
What is Generally Accepted Accounting Principles (GAAP)?
Two important factors a successful direct marketing campaign is based on.
What are the offer and the target audience?
This program includes bonus coupons, referral rewards, birthday specials, or package pricing.
What is Rewards Program?
Popular methods of paid advertising used by skin care businesses.
What are classified ads, newspapers, magazines, radio or television, and direct mail?