TRAIL GRIP INSPIRATION
TRUE OR FALSE: The TrailGrip is an appropriate shoe to wear while hiking.
TRUE
Vibram
What is the overarching goal of the footwear category at Moncler?
To grow our penetration of the shoe business and to become a shoe shopping destination.
True or False: The Trail family is only for the FW22 season.
Where does the inspiration for the SOLE of the TrailGrip come from?
Inspired by the tread of a mountain bike.
What element of the shoe's design will assist in nighttime activities?
Reflective tape details
What two new "families" were introduced this season?
The Trail Family and the Runner Family.
The Goretex used in the Trailgrip GTX creates what feature and benefit?
Waterproof / Water Resistant
What is the shoe category Moncler is establishing, amongst all footwear brands? " _______ Luxury "
Utilitarian Luxury
What is the insert, embedded within the shoe, made out of?
Carbon Fiber material
How would you describe someone who is sneaker-obsessed?
A Sneaker Head
How tall is the Apres Trail High boot?
20 CM high
Who is the new Head Of Footwear design?
Nathan VanHook
What four different forms, or styles, will the Trail Grip come in?
Trail Grip GTX
Trail Grip GTX High
Apres Trail
Apres Trail High
With regards to our Rituals, what is one ritual that must be done while proposing shoes?
any of the following:
Tuck in the consumer tags
Make sure wrapping paper is crisp and presentable
All logos are facing the client
Present with two hands
Speak to features and benefits
Always offer the client to try on the shoes
What key element(s) of the Apres Trail is NOT true for the GTX version?
The upper is stitched in a way that resembles our outerwear boudins OR the carbon fiber plate is not in the low version (Adding more comfort for the wearer).
IMPROMPTU STORYTELLING: What would your 5-second clip storytelling sound like? Each player to share - the crowd will determine the winner!
Crowd to determine the winner.
What brand did Moncler partner with to create a water-resistant material?
Goratex.
What is the best-selling colorway of the new Trail Grip at the Beverly Hills location
Alan or Kelly to share the answer.
For legends, what does purple colour represents in stock room?