Frequence Basics
A digital tool to help you build a quick and easy Paid Media presentation for your clients.
What is a Frequence proposal?
This export format for Frequence proposals allows you to edit the proposal outside of the platform.
What is a Powerpoint?
This is needed on a client proposal before proceeding with the campaign to avoid a dispute about what they bought or how much the client needs to pay us.
What is a client signature?
This digital team member sends out a monthly reporting email for reporting requests.
Who is Eric?
Frequence can make this creative type for a CTV campaign.
What is a video?
Reps are encouraged to do this when stuck on a Frequence proposal.
What is reach out to the Digital Team?
This export format will give you a compressed non-editable proposal.
What is a PDF?
When the client signs the Client Agreement page of their proposal and returns it to you.
What is the next step after your client agrees to purchase a digital proposal package?
The tab in Frequence that you can access reporting from.
What is the analytics tab.
The only difference between a Display and a Geofence campaign.
What is geo-targeting?
The two products that are NOT fulfilled by Frequence.
What are Audience Contests and Client Websites?
The first thing you enter when creating a proposal in Frequence.
What is an Advertiser name?
Working with your Digital team member on what information is needed from the client to start the campaign.
What are your next steps as a seller once you have a signed proposal?
This is typically the most important metric we observe in a report.
What is the CTR?
A geofence campaign needs this to be submitted.
What are geofence addresses?
The Paid Media products that we sell excluding Contests and Websites
What are the digital products offered by Frequence?
The usual tiers that we present in a Frequence proposal budgets to clients.
What is Good, Better, Best?
You remain as the liaison between the Digital Team and your client after this.
What is post-sale? OR What is after selling a digital proposal?
This is how often reps should be sending reports to their clients.
What is 1 month?
This is what FRED signifies.
What is For Radio Experts in Digital?
A place to find extra slides in Frequence to enhance your proposal
What is the Frequence Slide Library?
This method of creating a proposal allows Frequence to generate all your clients campaign info (geography, demographic targeting, tactics, budget, etc.).
What are Frequence Proposal Recommendations?
I sent monthly reporting to my client all year long and made sure they had fresh creatives every other month to ensure my client did this.
What is renewing their campaign?
Filling out the reporting google doc that Eric sends out at the end of the month.
What is properly requesting a report?
The amount of impressions needed over 3 months to get a free display creative from Frequence.
What is 100,000 impressions?