Who is the longest standing team member, besides the founder?
Hayley
This core method teaches to build healthy habits by tweaking over time.
What is the Iterative Mindset Method™?
How many times FT changed its name?
1 name change: engagedIN (2013–2019) and Fresh Tri (2019–present).
This brain structure plays a major role in habit formation.
What is the basal ganglia?
The Unstoppable Brain focuses on which key concept?
What is iterative behavior change?
Who is the youngest team member?
Junie
FT encourages you to “blame the ___, not yourself”.
What is the habenula?
FT identifies which brain part as the “motivation kill‑switch”?
What is the habenula?
Fresh Tri emphasizes rewiring this part of the brain over time.
What is the prefrontal cortex?
This type of mindset is the cornerstone of being “unstoppable.”
What is the iterative or growth mindset?
How many time zones does FT team cover on a day?
6 time zones
The daily action FT prompts after you select your “Tri.”
What is a Check‑In?
This tech framework powers FT's behavior change engine.
What is an iterative AI behavior model?
This neurotransmitter is linked with reward learning and iteration.
What is dopamine?
The book emphasizes replacing shame and guilt with this.
What is curiosity and compassion?
What is FT's predominant color energy?
Yellow (7 team members)
This shared space lets you post intentions, gratitude and support others.
What is the “Tri(be)” feed?
FT was chosen by which major agency for a Diabetes Prevention Program?
What is the CDC (Centers for Disease Control and Prevention)?
This concept involves changing actions through repeating small behaviors.
What is neuroplasticity?
The “Go Brain” is described as relying on this emotion.
What is joy?
How many total kids does the core FT team have?
19 kids (soon to be 20!)
We offer over 720 of these, led by MDs, PhDs and coaches, to cultivate mindset.
What are Mindset training sessions?
This is FT’s mission in one sentence.
What is to help people practice healthy habits through neuroscience and iteration?
This is the name for the brain’s default wiring toward self-criticism and failure.
What is the Critter Brain?
The author draws from neuroscience, behavior science, and what other domain?
What is personal experience in healthcare innovation?