Psychological Theory
The two types of conditioning and their main associated psychologists.
What are Classical conditioning by I. Pavlov, and Operant conditioning by B.F. Skinner?
The 7 elements of the Marketing Mix.
What are Profit, Price, Product, Place, People, Process, and Physical evidence?
The two types of motivation.
What are extrinsic intrinsic motivation?
The four kinds of organizational culture according to Charles Handy's theory.
What are Power culture, Role culture, Task culture, Person culture?
True or False: is Mr. T from Tibbenham, England?
The six primary emotions.
What are happiness, sadness, fear, disgust, anger, and surprise?
A type of pricing strategy and the explanation thereof.
Price Skimming - high initial price which is then lowered
Price Penetration - low initial price which is then increased
Psychological Pricing - pricing designed to influence customer perception
Loss Leader Pricing - a low-price product designed to attract customers, earning profit from other high-price products
Cost-Plus Pricing - Fixed ratio of cost-to-gain
The need that is two steps below Self-Esteem in Maslow's Hierarchy of Needs.
What is Safety?
The difference between management & leadership.
What are functional & inspirational?
The spelling and pronunciation of Mr. T's full name
What is Samuel Mark Tibbenham?
The 5 elements of OCEAN
What are Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism?
The definition of above-the-line marketing.
What is a form of marketing that targets a wide audience through mass media such as television, radio, and newspapers?
Three elements of Daniel Pink's motivation theory.
What are autonomy, mastery, purpose
The four elements of organizational culture.
What are values, practice, people, and history?
What item Mr.T always brings to class
What is black coffee mug
The consequence that increases the desired behaviour by removing an unpleasant stimulus.
What is negative reinforcement?
What are:
- More control over pricing and brand image
- Lower end-to-end cost
The name of the pioneer of the model that advocates for perfomance-based pay and scientific task analysis.
Who is Frederick Winslow Taylor?
The correct spelling of the style of leadership that is described as "hands-off" with the most freedom given to constituents.
What is Laissez-Faire?
Mr T's most common facial movement when he speaks
What is raising eyebrows?
The four steps of learning according to Social Learning Theory.
What are attention, retention, motivation, and reproduction?
The definition of marketing.
What is the management process involved in the identification, anticipation and satisfaction of customer requirements?
The pioneer(s) of the job characteristics model that evaluates a job or task based on five elements.
Who are Hackman and Oldham?
Four names of god according to Charles Handy's theory.
What are Zeus, Apollo, Athena, and Dionysus?
Mr. T's most frequently spoken catchphrase of these options: "Now,...", "Right!", "[clap]", "The idea is...", "Ok peeps...", "Do you know what"
"Now,..."