What is our #1 cold box priority?
La Marca Prosecco DOC
What month did we kickoff Horse Soldier?
January
Choose the correct option for size shelf flow.
A) small sizes on the left, followed by larger sizes on the right
B) Larger sizes on the left, followed by smaller sizes on the right
Option A) small sizes on the left, followed by larger sizes on the right
Would you rather have a better position on the shelf or accurate adjacency?
Better position
What does GSP and FW stand for?
Gold, Silver, Premium and Fine Wine
Cab, Chard, Pink Moscato, Moscato, Pinot Grigo, Sauv Blanc
What is the 2nd largest Spirits brand behind High Noon in retail at CDI?
NAV 130,000 cases sold each year.
What are the new La Marca standards and what is the criteria?
All 9 SKUs in distribution, minimum 6 facings of DOC, brand blocked occupying min 5 feet on shelf, facings span across 2 or more shelves
What is Gatekeeper in an account?
Anyone that is an employee of the account including: cashiers, warehouse employee, buyer, decision maker, etc.
What are the innovation flavors of Soonhari?
Lychee & Plum
What are the 8 SOND wine priorities
Barefoot, La Marca, Franciscan, Clos Du Bois, Mark West, Whitehaven, Rombauer, Orin Swift
How Many High Noon Tequila sku’s do we have to sell today in retail?
5=Variety 8pk, Fiesta 8pk, Grapefruit 4pk, Lime 4pk, Lime 700ml
What is the adjacency to Clos Du Bois Buttery Chard?
CDB base chard
What are the 10 steps to a sales call in order?
1) review account objectives, preview online platforms, and build custom presentations
2) Enter like a professional
3) Survey for sales opportunity
4) Take inventory
5) Service Gallo products
6) Prepare your presentation
7) Make your presentation for in store and online
8) Thank, collect and remind
9) Record the call
10)Input the order, complete follow ups, and set objectives for next call & drive safely to next account
Name 7 new items we have launched in 2025
ViBE, Lucky ones, Horse Solider, Black box, BF 200mls
On a rolling 12, which sells more: Apothic Red or a/o Apothic SKUs
Red: 17,763cs
All Other: 5,251cs
How many High Noon Tea sku’s do we have to sell today in retail?
7= Variety 8pk, Lake Pack, Peach 4pk, Original 4pk, Half & Half 4pk, Green Tea 4pk, 700ml.
A new account opens up in your territory- name 10 Gallo items that you would first pitch to be in the cold box
La Marca, Barefoot, High Noon, Lucky Ones, Whitehaven, RumChata, Clos Du Bois, Pink Whitney, NAV, Nobilo
What are the 6 Standards of Performance?
1) Distribution
2) Shelf
3) Price
4) Cold Box
5) Visibility
6) Gatekeeper Advocacy
How many brands are there in the Gallo portfolio? Including all wine and spirits
Owns/ manage over 130 brands
How many cases of Barefoot did we sell in the 2024-2025 football season?
What is the name of the former US Army Ranger, Special Forces Officer and one of the founders of Horse Soldier that came to CDI to kickoff with us?
Mark Nutsch
Describe the cold box expectation for High Noon
Vodka & Tequila in a full door, Tea with the Hard Tea competitive set.
What does SIERA stand for and what is its importance?
Summarize
Idea
Explain
Reinforce
Ask
Importance is gaining buyer agreement before presenting the brand, situation based selling (holidays) and pre selling
How many countries are Gallo products available in?
Products are available in more than 100 countries