Historical/Diversity
What timeframe were Gen Alpha kids born?
2010-2024
What app is the most used by Gen Alphas?
YouTube (used 90% daily)
What is the attention span of Gen Alpha?
Average screen time for kids in this generation?
4 hours and 44 minutes of screen time per day
What is the most popular way Gen Alpha gets their information?
social media apps
How many babies were born during Covid?
Globally, an estimated 116 million babies were born during the Covid pandemic.
What racial group made up less than half of Generation Alpha in the U.S. for the first time in 2022?
White
How many Gen Alpha kids are active internet users today? (ages 0-11)
More than 36 million
What social change is Gen Alpha kids more vocal and supportive about?
accepting of and vocal about gender-neutral pronouns and gender diversity than previous generations
How are kids in Generation Alpha different from Millennials and Gen Z when it comes to parenting styles and the way they use technology?
Gen Alpha kids are raised with gentler & emotionally supportive styles & grew up around technology
Most popular movies for Gen Alpha?
The Minecraft Movie, Mario Brother, Inside Out 2, Despicable Me 4, and Kung Fu Panda 4
How many people are expected to be part of Generation Alpha, making it the largest in history?
almost 2 billion