Miscellaneous
When males are stereotyped in advertising as the conquering hero, we label them this
What is Rambo?
Sexual harassment, sexual assault, and domestic violence all have this in common.
A theory of media effects/consumption which suggest that an audience directly consumes mediated messages is known as this.
What is the hypodermic needle theory?
A questions an interviewer asks that t raps an interviewee into a forced or no-win response.
What is an unethical question?
Term applied to women who seek advancement in the workplace at the same time as they have child-rearing responsibilities.
What is the mommy track?
Work of employed women returning home from their jobs to hours of cleaning, cooking, and child care.
What is second-shift?
Sexual assault is this kind of problem
What is a human problem?
Some people expect romance to happen in real life just like it happens on television and in the movies - they have a hard time separating reality and fantasy. this is best described by this theory.
What is cultivation theory?
A supervisor promising or giving an employee a raise or promotion because of real or expected sexual favors is an example of this type of sexual harassment.
What is quid pro quo?
According to Japp's research on working women's depictions in prime-time television, the typical focus on working women is on this.
What is their relationships with men?
Male stereotype in advertising, in which a man is depicted as a bumbling idiot or fool---a male bimbo
What is himbo depiction?
1 in 4 Women
What is are sexually assaulted while in college?
Some people seek out specific magazines and compare the ads to their own sense of style, looking for new trends because they want to stay abreast of what's available. The theory that bests describes this.
What is uses and gratifications theory?
What is Gruber's range of responses to sexual harassment?
Some critics believe that shows (like the Oprah, Dr. Oz, or Fox News) communicate to audiences what they should view as important and crucial in their lives. This perspective if termed.
What is the agenda-setting approach to mass medial consumption.
Recurring media depictions of men and women t hat place them into narrowly defined roles.
What is gender stereotypes?
Wide range of victimizations, including attacks or attempted attacks involving unwanted sexual conduct
What is sexual asault?
Women and men's roles in movies like Tootsie and Mrs. Doubtfire are examples of this.
What is gender-bending?
What is sequencing?
Ads that depict women objectifying or enjoying the upper hand over men.
What are power babe commercials?
Name of the first documentary we watched at the beginning of the semester.
What is Gender Revolution?
This is at the core of sexual communication.
What is empowerment and consent?
This is the term your book uses to identify the gaunt, unhealthy look of top fashion models.
What is Heroin Chic?
A transparent barrier in the workplace that allows professional women to look higher an see possibilities for advancement, but prevents them from attaining higher positions.
What is the glass-ceiling?
What is sexually assaulted on college campuses?