Tracking Code Customizations
Metric Mania
Dimension Derby
GA Jamboree
Anagrams
100
ga('require', 'displayfeatures');
Demographics & Interests reports / remarketing
100
The number of times that the page was the final one viewed in a session.
Exits
100
desktop
mobile
tablet
Device Category/Type
100
A minimal configuration for a custom report requires one of each of these two things.
dimension and metric
100
This dimension tells you where your users are coming from, of course.
source

anagram of course
200
ga('create', 'UA-12345678-1', 'auto', { 'allowLinker': true });
ga('send', 'pageview');
ga('require', 'linker');
ga('linker:autoLink', ['othersite.com']);
cross-domain tracking
200
Percentage of single-hit sessions.
Bounce Rate
200
1920x1080
1440x900
1680x1050
Screen Resolution
200
This is the basic Google Tag Manager construct that allows you to add, remove, and modify tags in your web pages or dynamically pass values to your app.
container
200
Here’s an interesting item: this metric is not calculated for the final page in a session.
time (on page)

anagram of item
300
ga('require', 'linkid', 'linkid.js');
enhanced link attribution
(for In-Page Analytics report and Page Analytics plugin for Chrome)
300
The new name for Unique Visitors.
Users
300
google/organic
t.co/referral
(direct)/(none)
Source / Medium
300
Of Data, Percentage, Performance, Comparison, and Pivot, the only report type in which you can display three dimensions (without applying a segment).
Pivot
300
Don't stop and gape at Request URI - it's basically just a synonym of this dimension.
page

anagram of gape
400
ga('create', 'UA-12345678-1', 'auto');
ga('send', 'pageview');
ga('create', 'UA-12345678-2', 'auto', {'name': 'rollup'});
ga('rollup.send', 'pageview');
multiple trackers / rollup reporting - one tracker for single-website data and one for aggregated data across multiple sites (differs from the new rollup feature in Premium)
400
AdWords clickthroughs / AdWords impressions
CTR (clickthrough rate)
400
San Francisco-Oakland-San Jose CA
Dallas-Ft. Worth TX
Minneapolis-St. Paul MN
Metro
400
When you create a custom segment, you can set the scope to either Session or this broader scope.
User
400
Region corresponds to this geographical division in the US, whether it suits your taste or not.
state

anagram of taste
500
if (auth.user.isSignedIn()) {
      ga('set', '&uid', auth.user.getId());
}
cross-device tracking (setting the user ID on a Web page)
500
The average dollar contribution that each page makes towards goals and Ecommerce.
Page Value
500
iOS
Android
Linux
Operating System
500
The standalone Google Website Optimizer tool was replaced by this A/B testing feature in Google Analytics.
(Content) Experiments
500
You may need to alter your plans when you receive one of these.
(intelligence) alert

anagram of alter
M
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