Duty of Care
Duty of Loyalty
Duty of Obedience
Front Wheel/Back Wheel
LMA's Strategic Plan
100
Be prepared, participate in meetings, ask questions.
What constitutes "duty of care?"
100
Show undivided allegiance to the organization's welfare.
What is duty of loyalty?
100
Be faithful to the organization's mission.
What is the duty of obedience?
100
The LMA board of directors setting the strategic direction for the organization.
What is a front-wheel function?
100
As the authority for legal marketing worldwide, LMA provides the legal marketing community with thought leadership, professional advocacy and personal enrichment.
What is LMA's overall strategic direction?
200
Reliance on staff, committees and outside service providers like LMA's attorney.
What is delegation?
200
Using information obtained as a member for personal gain.
What is failing to follow the duty of loyalty?
200
Board members must publicly support board decisions, even if they disagree.
What is an example of the duty of obedience?
200
Management of the organization - coming from LMA HQ Staff and our committees.
What is a back-wheel function?
200
Effective infrastructure - staff technology, resources, governance
What is LMA's strategic plan goal #4?
300
"A reasonably prudent person would exercise in a like position and under similar circumstances."
What is the definition of "duty of care?"
300
Board members must disclose any actual or perceived conflicts between the director and the association.
What is our conflict of interest policy?
300
Board members must abide by the organization's rules and policies.
What is an example of the duty of obedience?
300
Regional administration and activities.
What is back-wheel function?
300
Be the leading advocate for the legal marketing profession and foster collaboration among those driving change industrywide.
What is LMA's strategic plan goal #2?
400
Exercise independent judgment.
What does a director need to do as part of the duty of care?
400
Board members must not disclose information from board discussions.
What is confidentiality?
400
"You wouldn't believe what Jill said in the board meeting!"
What is not demonstrating the duty of obedience?
400
LMA Regional Boards.
What is a front-wheel function?
400
Leading provider of legal marketing professional development opportunities.
What is LMA's strategic plan goal #3
500
Not reading the board book before the board meeting.
What is not fulfilling your duty of care responsibilities?
500
Board members must maintain confidentiality of board discussions even after they leave board service.
What is perpetuity?
500
“We weighed all sides of the issue. After a thorough vetting and debate, the board decided on X.”
What is the best response when a member asks why the board voted the way they did?
500
LMA Local Steering Committees.
What is a back-wheel function?
500
Leverage and nurture the cohesive global legal marketing community for the retention, engagement and growth of its members.
What is LMA strategic plan goal #1?
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