Media Types
Traditional forms like newspapers and TV
What is legacy media?
Media influence what people think about
What is agenda-setting?
Favoring one side in reporting
What is media bias?
Online political fundraising
What is digital fundraising?
Surveys measuring public attitudes
What are opinion polls?
Online platforms like Twitter or Facebook
What is social media?
Media shape how issues are perceived
What is framing?
Reporting that avoids taking sides
What is objective journalism?
Political messages spread rapidly online
What is viral communication?
Scientific sampling method
What is random sampling?
News focused on specific audiences or ideologies
What is partisan media?
Repeated exposure influencing beliefs
What is priming?
Limited space/time for complex issues
What is soundbite journalism?
False or misleading information online
What is misinformation?
Margin of error indicates this
What is possible inaccuracy in polling?
Major national newspapers like The New York Times
What is print media?
Coverage focusing on candidate image over issues
What is horse-race journalism?
Negative coverage focusing on scandals
What is attack journalism?
Tailored political ads based on user data
What is microtargeting?
People avoiding expressing minority views
What is the spiral of silence?
24-hour news cycle is most associated with this medium
What is cable news?
When media reinforce existing beliefs
What is selective exposure?
Concentration of media ownership
What is media consolidation?
Automated accounts spreading political content
What are bots?
Difficulty in reaching representative samples today
What is polling bias?