Product
ICP
Marketplace
Pitch
Value Conversations
100

Name the folks who are typically responsible for building internal tools

Who are Developers?

100

Retool's Core Personas (3)

What are Buyer, Influencer, and User?

100

Past Developer Types We Worked With (3)

What are Front-End, Back-End, and Full-Stack?

100

Step 1 of a Pitch Flow

What is Set the Stage? 

100

A Discussion That Focuses On The Importance of Something

What is a value-based conversation?

200

Our two newest capabilities 

What is Assist and Copilot?

200

Name the 3 Buyer Types We Work With

What are Technical, BizOps, and Data Executives?

200

List Today's Developer Types (3)

What are AI Engineers, Data Engineers/Scientists, and Machine Learning Engineers?

200

Step 2 of a Pitch Flow

What is Retool as the engine for building custom tools?

200

Name the 4 Whys

What are Why Act, Why Act Now, Why Trust Retool, and Why Retool?

300

The automation layer of the Retool platform

What is Workflows?

300

Our Customers' Main Pain Points Are (3)

What are Fragmentation, Siloed Teams, and Delivery Under Pressure

300

Retool is a unified platform for

What are AI Apps, Agentic Workflows, and Agents?

300

Step 3 of a Pitch Flow

What is validates Retool's position in the market?

300

Customers Typically Take Action for 1 (or More) Reasons

What is Value Driver?

400

Name our six product offerings

What are Apps, Database, Workflows, AI, Mobile, External?

400

Name our Tangible Targets (3)

What are Target Verticals, Cross-Functional Teams, and Full-Spectrum Applications? 

400

Retools Fits In Between ______ (3) and ______ (2)

What are Low Code Tools and Customer Dev?

400

Ideal Pitch Length

What is 4-7 minutes?

400

Name Our Retool Value Drivers (4)

What are Make Money, Save Money, Reduce Risk, and Move Faster?

500

Retool Mobile Differentiators (4)

What are Offline Mode, Push Notifications, White Labeling, and Hardware Integrations 

500

Organizations that are _____________ (2), ___________ (1) by off-the-shelf-software, and ___________ (3)

What are Operationally Intensive, Underserved, and Undergoing Rapid Change?

500

Name the 3 Components of the Technical Ecosystem

What are Data, Biz Logic, and Front-End?

500

Retool's Latest Position

What is The Enterprise AI AppGen platform?

500

Retool's Definition of Afflictions and Aspirations

What is Pain and Desire?

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