Kids songs
Imagine a manager says: “In my country we do everything better than you.” What is this approach called?
Ethnocentrism
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A company sells the same product worldwide with minimal changes (e.g., Coca-Cola). What type of company is this?
Global company
What does the acronym CEO stand for?
Chief Executive Officer
If a company in the U.S. sells its products in Kazakhstan, what is this an example of?
International trade
In a company, employees never argue with the boss and always agree. Which cultural factor does this reflect?
High power distance
When fashion trends spread quickly on TikTok worldwide, what type of globalization is happening?
Cultural globalization
A firm operates in multiple countries but keeps decision-making centralized in the headquarters. What type of company is this?
Multinational company with ethnocentric orientation
A company hires managers from the host country to better understand local needs. What staffing approach is this?
Polycentric approach
A rooster lays an egg on top of a slanted roof. Which side does it roll down?
Neither—roosters don’t lay eggs.
If a plane crashes on the border between the US and Canada, where do they bury the survivors?
Nowhere—you don't bury survivors.
Headquarters wants the “best people” worldwide, regardless of nationality, to manage subsidiaries. What approach is this?
Geocentric
During COVID-19, the spread of the virus across countries showed which negative side of globalization?
Global interdependence / global risks
In the U.S., a student can choose a career against parents’ wishes, while in China family advice matters more. What cultural difference is this?
Individualism vs. Collectivism
If a smartphone is designed in the U.S., made in China, and sold in Europe, what does this show?
Global supply chain
In some countries, people want strict rules, while in others they are fine with surprises. What is this cultural dimension called?
Uncertainty avoidance
If one country’s financial crisis affects the whole world, what does this show about globalization?
Global economic interconnection
A company standardizes products globally to achieve cost efficiency but adapts marketing to local cultures. What is this strategy called?
Transnational strategy
You’re a manager in Germany and set a meeting at 9:00. Everyone arrives on time—except you. How will your colleagues react?
Very negatively: punctuality is highly valued.
Which organization is responsible for regulating international trade and resolving trade disputes between member countries?
World Trade Organization (WTO)
Imagine two managers. The first says: “My country’s methods are the best.” The second says: “Let’s use the best ideas from everywhere.” What are their approaches called?
Ethnocentric and Geocentric approaches
Imagine a company that uses labor from India, designs from Italy, and marketing from the U.S. What is this company practicing?
Global integration
Compare:
– A company selling identical products worldwide without change.
– A company tailoring products to each country.
What are these two approaches called?
Global strategy vs. Multidomestic strategy
A manager says: “Globalization is bad—it destroys local culture.” Another says: “Globalization is good—it creates opportunities for everyone.” What are these two views called?
Anti-globalization vs. Pro-globalization perspectives
What international organization was created in 1944 at the Bretton Woods Conference to help rebuild war-torn economies and reduce poverty?
World Bank