Encourage Curiosity
what if questions
challenging assumptions about how something should be done
View Problems as Opportunities
Every problem is an opportunity to be innovative and creative
Incorporate fun into the work environment
Inner child
"If you want creative workers, give them enough time to play"
Design a Workplace that encourages creativity
Google working spaces
physical environment has an impact on us
encourage interaction
Embrace Diversity
Hiring people from different backgrounds, different cultural experiences
Diverse Perspectives
Provide Creativity Training
books, seminars, workshops, meetings help to tap into creative capacity
Reward Creativity
Financial reward, praise, recognition and celebration
powerful incentives
Hiring and Cultivating Talented People
Main contributor to company's innovation is recruiting talent (41% of 500 fastest growing companies)
New ideas from feedback
Identifying unmet needs
problem-solving
Develop a procedure for capturing new ideas
process to solicit and collect new ideas
Structured approach to collect creative concepts
Creativity as a Core company value
be proactive as a company
establish a culture that encourages employees to have creative ideas and rewards them for it
mission statement
Expect Failure and Learn from it
Creative people fail as well as succeed
"The surest way to quash creativity throughout an organisation is to punish employees who try something new and fail."
Ambiguity: being open to more than one interpretation
Ambiguity can be a powerful creative stimulus, it encourages us to think different
catching a trend early
inspiration and new ideas
adapting to change
Eliminate Bureaucratic Obstacles and Provide the support necessary for innovation
Freedom from bureaucracy
speed and agility, empowerment and flexibility