This is the process of creating, communicating, and delivering value to customers.
Marketing
What is critical thinking?
This is the skill of evaluating arguments to make a reasoned judgment
Who is Socrates' student?
Plato
What is Gibbs' Reflective Cycle?
A model of reflection that includes six stages
What are strengths?
In a SWOT analysis, this is the category where internal positive attributes are listed.
What do we mean by amount by which revenue from sales exceeds costs in a business?
profit
What is an argument from ignorance?
The fallacy where someone argues that something is true because it has not been proven false.
What is the Socratic method?
This is the term for a conversational technique where questions are used to stimulate critical thinking.
What is description?
The first stage of Gibbs' Reflective Cycle
This type of goal is specific, measurable, achievable, relevant, and time-bound.
SMART goals
What is the marketing mix?
This term refers to the combination of price, product, place, and promotion
What is a strawman fallacy?
This fallacy involves misrepresenting someone's argument to make it easier to attack.
What is elenchus?
In Socratic dialogues, this term refers to the process of seeking definitions.
What is analysis?
This stage of Gibbs' cycle involves considering what you could have done differently.
What can we use SWOT analysis for?
Business and personal development
What is a flat business structure?
A business structure with few or no levels of middle management between staff and executives.
What is a false dilemma (or false dichotomy) fallacy?
This fallacy occurs when only two options are presented, despite there being more available.
Who wrote Socrates' apology?
Plato
What is action plan?
The final stage of Gibbs' Reflective Cycle.
What are the foundational elements of personal development?
Motivation, self-discipline and self-awarness
What are the two Ps in the marketing mix?
Product and Place
What is an ad hominem fallacy?
This fallacy involves attacking the person making an argument rather than the argument itself.
What was Socrates accused of?
Socrates was accused of corrupting this group.
What is feelings?
The stage of Gibbs' cycle where feelings about the experience are discussed
Name the R in the chat SMART before your rivals.
Measurable