Moral principles that define right and wrong behavior in conducting business in a global environment
What is International Business Ethics
100
This equity mode loves wildflowers
What is Greenfield
100
I own so many of these, I'm the Subway Tycoon of Seattle
What are franchises
100
The most valuable global brand, according to Interbrand
What is Apple
100
Starbucks' strategic partner in India
What is Tata
200
This term refers to the idea that managers should consider social consequences of economic actions when making business decisions
What is social responsibility
200
This entry mode didn't quite make varsity
What is JV (Joint Venture)
200
Good ol' fashioned trade
What is exporting (indirect and direct)
200
This refers to the channels through which you distribute your product
What is Place (distribution)
200
This company was "born global"
What is Combilift
300
These bribes can be hard to hold on to...
What are grease payments
300
It's like Licensing and Franchising, but for control freaks
What is Wholly Owned Subsidiary
300
This distinguishes a Turnkey project from a BOT project
What is an operating period after construction
300
Infrastructure Needs and Culture, to name a couple
What are Product Design Considerations
300
The most common form of internationalization
What is a strategic alliance
400
This ethical issue presented itself to the CEO of Pegasus
What is corruption (bribery)
400
The way to establish a large, immediate presence in a foreign market
What is acquisition
400
One of the four primary obstacles to exporting
What is
lower-cost manufacturing locations exist
OR
transport costs are high
OR
tariff barriers are high
OR
foreign agents fail to work in the exporter’s best interest
400
This type of marketing mix reduces marketing costs and allows for economies of scale in production
What is a Standardized Marketing Mix (i.e. Ethnocentric or Geocentric)
400
Positive associations with certain products from certain countries
What is Asset of Foreignness
500
This refers to the practice of multinational corporations polluting territory not owned by a nation.
What is tragedy of the commons
500
One of two primary reasons to prefer equity over non-equity
What is demonstrate strategic commitment to certain markets, local customers and suppliers
OR
What is deter potential entrants
500
One of the two primary reasons to prefer non-equity over equity
What is
Less costly
OR
Potential for gradual organizational learning
500
Customizing your marketing mix for each market
What is a Polycentric Approach
500
This model of international growth lets you dip your toes in the water