Ad Restrictions
What 4 markets CANNOT take Alcohol?
Baltimore, Philadelphia, Raleigh, Miami FDOT sites
What IKE market consists of these neighborhoods “Downtown, Theatre District, Lodo and coming up Cherry Creek”
Denver
How many seconds is an IKE spot?
:10
What market just got a complete overhaul and updated all their IKEs?
Denver
When a client sends over creative for approval, who does it get sent to?
Jay/Alex
What markets CANNOT take sugary drinks?
San Antonio, Berkeley, Coral Gables
What two markets are tied for the most expensive per unit rate?
Miami and San Diego
How tall is an IKE? And how big is the digital screen?
8 ft and 65”
What neighborhood in Miami are the remaining 2024 IKEs being deployed in?
Aventura
If you need to confirm ad restrictions, where can you find the information and if not found who do you reach out to?
Rate card/Ad restrictions doc + Dev team
What is the alcohol content % allowed in Berkeley?
Less than 20%
What market has an IKE in a city airport?
San Antonio
What market CANNOT run Full Motion?
Miami & Pittsburgh
How many faces are expected to go live in San Diego by EOY?
10 faces
If a client asks for dynamic content capabilities, who do you reach out to for more info on feasibility?
Jay & Graham
Which market does the city typically take the full 5 biz days to approve?
What 3 markets currently have the highest # of faces?
Miami (238), Houston (196), Atlanta (146)
What fraction of the screen does interactive mode ad take up?
1/3
What is the estimated launch date for Miami beach
Spring/Summer 2025
Who handles the static street furniture in Cleveland and Philadelphia?
Tony
Which market is the city most strict on creative approval?
Miami (Coral Gables)
What markets have more than 1 city spot?
Cleveland, Phoenix, Berkeley, Minneapolis, and Coral Gables (1 city spot + Alcohol PSA)
What market requires only a vertical file?
Pittsburgh
How many faces are expected to go live in Arlington by EOY?
12 faces
If you need to take the city spot, who do you reach out to?
The traffic team + fill out the city spot request form