Products
These are snackable social edit content created on HLM handles with a specific format and deliverable in mind; package is designed to give edit team the creativity and flexibility to create the type and amount of content to match editorial strategy with advertiser request.
What is Social Buzz?
What does SEO stand for?
What is Search Engine Optimization?
Chronic Condition programs are generally sold based on a _____ pricing model.
What is CPUV or Cost Per Unique Visitor
One would call this an upgraded engaging version of a landing page
what is interactive landing page?
What does CPUV mean?
What is Cost Per Unique Visitor
This type of program allows brand to align with nonprofit organizations to create highly impactful programs that truly recognize and celebrate those living with conditions.
What is A Line to Good
This team can provide you Facebook ad metrics that use paid promotions.
What is DPM or Digital Performance Marketing
Brands can sponsor both English and _______ content programs.
What is Spanish?
This is the total revenue threshold to reach key art for Health and Wellness.
What is 200K?
These 2 types of Newsletters are considered Premium Newsletter offerings
What are Wellness Wire and Nutrition Edition
This is the year Red Ventures aquired Healthline Media.
What is 2019?
This type of program can include content across multiple properties (Healthline, MNT, etc) and includes bundled goal with contextual
What is Rare Disease Program?
H&W programs generally run for ___ months.
What is 3 months.
CEO of Healthline Media starting in 2010
Who is David Kopp?
BC/CC stands for ______.
What is Brand Championing Competitive Conquesting
This team can help trouble shoot issues relating to broken or blocked ads.
What is AdOps?
This team on the brand's side is responsible for ensuring content meets all legal requirements for launch
what is Med Legal Review or MLR?
H&W programs are generally sold on this kind of pricing model.
What is CPM or Cost per Mille?
This is where Medical News Today is based out of.
What is the UK?
This type of program reaches targeted audiences in which consumers opt-in to receive future communication (such as email!) tailored to where they are in their journey, while increasing brand recognition, and move people closer to completing brand KPIs.
What is lead gen?
If a brand lift study is included in your buy, you will need to add this CMI team member to your KOCs and notify for all new publications.
Who is Maria Slivko?
This spend level is the minimum spend required for key art for CC programs.
This type of brand mention integration is included on Ask the Expert and Personal Storys, which includes a product shot and link out, with copy written by Content Marketing.
What is a partner tip?
Podcasts can only be sold for this site.
What is Psyche Central?