Company Goals
This is the number of io systems each territory is targeted to close each month on average.
What is 15?
This current binxer has been with the company the longest.
Who is Anna Dixon?
The io returns results in approximately this amount of time.
What is 30 minutes?
In order to qualify to be at Opportunity Stage, the RSD needs to be engaged with this person.
What is the customer?
These are our two major competitors.
What are Visby and Roche?
This is the number of io systems needed to add to the top of the funnel each month.
What is 45?
binx's U.S. headquarters is based in this city.
What is Cambridge, MA?
The io platform uses this type of technology to detect infections.
What is molecular testing / nucleic acid amplification?
This activity with the customer needs to be completed by Proposal Sent.
What is demo?
Roche and Visby have this. binx does not.
What are interfering substances?
This financial measure needs to be cut by 50%.
What is COGS?
This private equity firm became binx's majority owner in November 2024.
What is Hildred Capital?
The io system received FDA clearance in this year.
What is 2019?
The opportunity is passed on to Customer Success at this stage.
What is Closed Won Pending?
Interfering substances for our competition include these products.
Antiperspirants, deodorants, and vaginal products (e.g., douches, washes, lubricants).
Menu expansion goals include these two test panels.
What is women's health and STI?
The science behind binx's technology was founded at this institution.
What is the University of Bath?
The io system received CLIA waiver at the POC in this year.
What is 2021?
This is the new stage before Opportunity stage where you can put qualified "leads."
What is Prospect?
This is the name of Roche's competitive product.
What is the Liat?
This is the target attachment rate (number of cartridges / month) for binx customers.
What is 33?
The original name of binx health is this.
What is Atlas Genetics?
The binx io has comparable sensitivity and specificity to this kind of testing.
What is central laboratory PCR testing?
The contract is provided to the customer after this is announced.
What is vendor of choice?
What is up to 48 to 72 hours?