Search
This team is responsible for paid results.
What is the SEM Team?
This team is responsible for entering search tactics into MAP.
What is the paid search team?
As of the second half of 2022, Samba reports that this percentage of American households subscribe to cable.
What is 48%
This recorded, streamed audio platform is a great channel to reach HCPs
What is a podcast?
This is the coffee house where Rachel, Ross, Phoebe, Joey, Chandler and Monica stay caffeinated.
What is Central Perk?
This team is responsible for organic search results
What is the SEO team?
This is one of many examples of search vehicles created solely for HCPs
What is Doximity?
What is SERMO?
What is Skipta?
This category of TV includes network tv, cable, DVR, has mass reach and is NOT recommended for HCP focused campaigns.
What is traditional TV
This type of audio is highly targetable and includes platforms such as Spotify and Pandora
What is streaming audio?
This singer has had a Billboard No. 1 hit in each of the last four decades. A Fantasy for some singers.
Who is Mariah Carey?
Google was first launched in this year
What is 1998?
Known for bands' pages, customizable profiles and a culture of online stalking, this social platform was the no. 1 website in 2006 and was valued at $12 billion in 2007.
What is MySpace
Content delivered by streaming TV over the internet on any device including mobile devices, tablets, and computers
What is CTV (connected TV)
This type of audio is consumed "over the air", includes several different formats and is sold in dayparts.
What is terrestrial radio?
What is Mercury?
This type of search produces "Free" results?
What is organic search?
This TikTok star tops the list as the highest-paid TikTok influencer of 2022. Forbes has included her twice in a row in their list of the Top 7 Highest Paid TikTok Stars
Who is Charli D'Amelio
Site or network of sites that have ad supported video placements that span desktop, mobile, tablet devices. Targeted and purchased based on data, demo, geo, content, etc.
What is programmatic?
Most streaming audio is sold on this cost basis.
What is cost per thousand or CPM?
This film won Best Picture in the 2023 Oscars
What is Everything Everywhere All at Once?
This type of search is on a cost per click basis.
What is paid search?
This YouTube star earned $58 million in 2022. In case you are wondering, that's $4.83 million/month.
Who is Mr. Beast?
This current TV show is the longest-running live-action (not cartoon) scripted primetime show ever
What is Law and Order SVU?
The first commercial aired on radio was for this product/service. Gary Keller and Joe Williams would be proud.
While promoting his sprawling novel "Freedom" in 2010, Jonathan Franzen was the first American novelist to appear on the cover of Time magazine since this legendary horror writer in 2000
Who is Stephen King?