EAC/RSL
What does EAC & RSL stand for?
Equivalent Annual Costs & Remaining Service Life
What differentiates indus PCRM & PG/fiber crack seal from all competitors?
Self-contained truck, no adding material, consistent temperature, high production/low traffic control costs, AASHTO certification.
What is an important 1st question to your client to determine if pre-milling is required for CIR/PPSFDR?
Can the elevation of the road be raised?
What type of question is best for sales calls?
Open-ended.
What is the newest social media channel for indus?
TikTok
What value does EAC offer clients?
Cost of treatments over their life. Network level optimization – apples to apples treatment focus.
Forcing clients to think long term.
What is the primary purpose of a fog seal rejuvenator?
To restore asphalt binder flexibility and slow oxidation.
How much existing asphalt is required for a quality CIR project?
Enough to assure a 3” minimum recycled layer.
What is the most important question to ask at the start of a sales call?
What problem are you trying to solve?
What does the acronym SEO stand for?
Search Engine Optimization,
What value does RSL offer clients?
Preservation first decision making. Network level optimization – limited
Funds go where delay causes the greatest loss. Consequences of doing nothing. Score card to rate annual road plan.
What pavement condition is best for micro surfacing?
Light to moderate oxidation, minimal cracking, structurally sound.
What range of existing asphalt is required for a quality PPSFDR project?
5” or less.
What question shifts the conversation from price to value?
What does the problem cost you today?
What is the indus social media tag?
@indusroads
What information do you need from your client to produce an accurate EAC handout?
Miles of road, average width
What season or seasons is crack sealing best & why?
Spring & Fall – cracks are wider/contracted so don’t pull apart as much when winter temperatures approach.
What is the significant difference between foamed asphalt and emulsion based CIR/PPSFDR?
Cure time affecting when wearing surface can be installed.
What is the best response to “your price is higher”?
Compared to what outcome?
What is the term for assessing follows, clicks, and comments on social media?
Engagement.
What information do you need from your client to produce an accurate annual RSL handout?
Miles of each treatment performed, cost of each treatment performed, expected service life.
What problems do micro surfacing fix?
Restores surface texture, seals minor cracks and raveling, improves ride quality.
What conditions does CIR fix and not fix?
Weak or failing subgrade, severe base failures, drainage issues
What should you do before answering an objection?
Ask a clarifying question.
What are the four P's of marketing
Product, Price, Place, and Promotion.