Random
Who did Infillion recently acquire?
MediaMath
Name two common KPIs
CTR
VCR
ACR
Visits
Reach
What's the next version of TTD UI called?
Kokai
What test are we running right now for Social being documented in the Asana Testing Framework?
Lead Gen, Instant Forms
Give me the whole campaign hierarchy of TTD at the highest to lowest level. hint: creative is lowest level
Partner
Advertiser
Campaign
Ad Group
Creative
Where do we organize high-priority campaigns?
Master Spreadsheet
What's the name of the Slack channel we use to communicate on weekend and holiday coverage?
#channel-weekend-coverage
Where would we navigate to on TTD for questions on Ad Content Guidelines?
Knowledge Portal
What are the two types of campaigns broken out for Meta to optimize towards pacing and performance?
CPC
CPM
What does PMP stand for?
Private Marketplace
What Business Intelligence platform will we be migrating to from Superset in 2024?
Tableau
Give me 3 examples of misc card requests
Creative swap
URL swap
Campaign Restructure
Pause campaign
Cancel campaign
Name all three types of retargeting used on TTD?
- Site RT
- Impression RT
- Click RT
To ensure we're not running any active test campaigns, how often do we check for this?
Weekly
What's the most common high-performing ad size we receive on Channel?
320x480
728x90
Where is the source of truth for process and documentation for AdOps?
Confluence
A campaign is pacing behind. Which column do we drag the Trello card to?
Where do we map conversion and retargeting pixels for campaigns? (hint: enable pixel)
Reporting and Attribution page
All campaigns in Meta are tagged with what?
Order ID
What's Audacy's Benchmark CTR % for campaigns with interstitial sizes?
0.30%
How many Abhimojis are there in Slack?
9: abhishek, happyshek, abhichamp, abhishek's whip, heroshek, suspicious abhishek, abhishek supreme, abhibarbie, professorshek
Name a third-party tag vendor we received before
Mixpo
Claritas
DCM
DoubleVerify
Name the two types of pixels available in TTD
- Universal Pixel
- Standard Image Pixel
Where do we get all our targeting details for Social campaigns?
Tag sheet from Trello card
What do we do when we need further clarification on campaign details and setup?
Slack the AM in #channel-trafficking
Comment on the Trello card asking the AM
Hop on a call with the AM