This book shows the secrets to great customer service.
What is Raving Fans?
The elephant and the rider are represented by these two things
What are our emotions and our logic?
What is the acronym for your Unique Selling Proposition?
Wal-Mart averages this amount in profit every hour
What is 1.8 Million?
Perform in Carnegie Hall (on the piano)
What is Troy's Dream?
This book outlines the art of negotiations
What is the book, Never Split the Difference?
What is six?
You shouldn't go below this gross profit margin and this net profit margin
What is 50%+ gross and 10%+ Net?
SaaS
What is the acronym for Software as a Service?
The best-selling trademarked product of all time
What is the Rubik's Cube?
To own an exotic reptile store
What is Caden's Dream?
Don't judge this book by its cover, it is one of the most important business books diving into the theory of constraints
What is The Goal?
The term of prompting the other person to give you more information by repeating the last 1 to 2 words of their last sentence.
What is mirroring?
In your business story, your business is this character.
Who is the guide?
CAC
What is the acronym for Customer Acquisition Cost?
The percentage of small businesses owned and operated by a single person?
What is 70%?
Serve a mission, make a movie
What is Rulon's Dream?
The Customer is the Hero.
What is Storybrand?
On your website, this is the maximum of time it should take for people to figure out what the purpose of your business is and how they can purchase/contact you.
3 seconds
What is designing a system to create the best customer experience, discovering what your customer wants, and adding 1% more regularly?
COGS
What is the acronym for Cost of Goods Sold?
One in eight American workers have been employed by this company.
What is McDonald's?
a bunch of law degrees and the knowledge that comes with acquiring them
What is Jayden's Dream?
Multiple case studies of successful businesses that started with little to no money.
What is The $100 Startup?
The marketing strategy between two businesses to promote one or both of your businesses that generally have a shared customer avatar.
What is creating a Joint Venture?
These are what are known as our personal saboteurs
CLV
What is the acronym for Customer Lifetime Value?
Bentley, Bugatti, Lamborghini, Audi, Ducati, and Porsche are all owed by this car company.
What is The Volkswagen Group
Have a self-sustaining business
What is Jeffrey's Dream?
YouTube broadcasts about this percentage of the U.S.'s multimedia entertainment
What is 33% or a third?