Italian Business
Cultural Analysis
Italian Norms
Miscellaneous
100

What is the perceived value to a brand of having “Made in Italy” written on a label?

Made in Italy is synonymous with quality and best materials

100

What is a multi-parameter cultural profile?

Observation of human behavior, written expression and physical aspects of a new environment, to identify cultural features that characterize that environment

100

What does the expression “fare la bella figura” mean and how is it expressed in the everyday life?

“to dress to impress” or "to save face", people in Italy go out of their way to look and act presentable every single day.

100

Name one of the three Italian innovators from the lecture and what did they invent?

Giulio Ricordi (gramophone), Davide Campari (liquor) and Edoardo Bianchi (bicycle)

200

Is an 8:30 - 12:30, 3:30 - 6:30 workday typical of a small business in Northern or Southern Italy?

Northern

200

What is the difference between the head and the heart types of trust? Which is more prevalent in Italy

The head means you trust more logically and based on how well equipped someone is to complete a task. The heart is more relationship trust based as you need to know the person well to trust them. Italy is more heart based trust

200

Do Italian business women usually wear more or less makeup than American businesswomen?

More

200

What is the name of the movement of young Italians leaving Italy to pursue employment elsewhere and why is it happening?

The movement is called a “brain drain” and it is happening to young Italians because they are finding better paying jobs in other European countries

300

When is the best time to plan a business appointment in Italy?

Between 10 and 12 or after 3 or 4

300

Identify the differences between a low and high context work environment. Which side do the US and Italy lean towards?

High-context cultures are those that communicate in ways that are implicit and rely heavily on context. Low-context cultures rely on explicit verbal communication. The US relies more on explicit communication to relay messages and tasks while Italy is less communicative and relies more on context.

300

Rather than an American “group wave” when saying goodbye to a group of people, what should you do?

Shake hands with every individual in the group.

300

What are the characteristics of using a goal oriented approach in the workplace?

Goal oriented approaches are generally more challenging, more entrepreneurial, and less of a scheduled type of work when compared to means-based approach

400

Has the Italian GDP per capita increased, decreased, or stayed the same over the last 20 years?

Stayed the same

400

What is global dexterity?

The ability to adapt or shift behavior in light of cultural differences.

400

What type of government does Italy have?

A Constitutional Republic 

400

Which Sicilian city is now considered a migrant city?

Palermo

500

What was Italy’s currency before converting to the euro in 2002?

The Italian Lira

500

Name a characteristic of someone who leans towards collectivism

Values the needs of the group over the needs of the individual.

500

What is an example of someone experiencing the denial phase of intercultural sensitivity?

Ex. someone who has never left their own country and can't understand that culture is very different in other places.

500

Name the first three steps of the developmental model for intercultural sensitivity

Denial, defense, minimization 

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